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~isPartOf:"Journal of business economics : JBE"
~subject:"Absatz"
~subject:"Marketingmanagement"
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Absatz
Marketingmanagement
Sales promotion
7
Theorie
7
Theory
7
Verkaufsförderung
7
Consumer behaviour
6
Konsumentenverhalten
6
Physical distribution
5
Sales
5
Vertrieb
5
Beziehungsmarketing
4
Deutschland
4
Germany
4
Relationship marketing
4
Marketing management
3
Preismanagement
3
Pricing strategy
3
Selling
3
Verkauf
3
Außendienst
2
Bibliometrics
2
Bibliometrie
2
Customer service
2
Dienstleistungsqualität
2
Distribution channel
2
Erfolgsfaktor
2
Field sales force
2
Handelsvertretung
2
Kundenservice
2
Lieferantenmanagement
2
Prospect Theory
2
Prospect theory
2
Service quality
2
Success factor
2
Supplier relationship management
2
Trade intermediation
2
Vertriebsweg
2
2005 2007
1
Agency theory
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German
5
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1
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Bauer, Hans H.
1
Eisend, Martin
1
Fischer, Marc
1
Homburg, Christian
1
Quick, Reiner
1
Sattler, Matthias
1
Simon, Hermann
1
Steiner, Winfried J.
1
Weber, Anett
1
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Journal of business economics : JBE
Working paper / National Bureau of Economic Research, Inc.
39
Industrial marketing management : the international journal for industrial and high-tech firms
32
Journal of business research : JBR
32
NBER working paper series
30
NBER Working Paper
26
SpringerLink / Bücher
24
International journal of forecasting
21
Advances in business and management forecasting
18
Europäische Hochschulschriften / 5
15
The journal of personal selling & sales management : JPSSM
15
Journal of retailing and consumer services
14
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
14
International journal of production economics
13
Journal of business-to-business marketing
12
Discussion paper / Centre for Economic Policy Research
10
Journal of the Academy of Marketing Science
10
The journal of business & industrial marketing
10
European journal of marketing : EJM
9
Journal of marketing
9
Journal of strategic marketing
9
CESifo working papers
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Journal of personal selling & sales management
8
ERIM report series research in management
7
European journal of operational research : EJOR
7
Gabler Edition Wissenschaft
7
Journal of marketing communications
7
Journal of marketing research : JMR
7
Journal of political economy
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
7
Springer eBook Collection
7
Springer eBook Collection / Business and Economics
7
The review of financial studies
7
Econometric Institute research papers
6
Ifo-Schnelldienst
6
Journal of promotion management : JPM
6
Production and operations management : the flagship research journal of the Production and Operations Management Society
6
Schriften zur Handelsforschung
6
The journal of industrial economics
6
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ECONIS (ZBW)
6
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1
Zweiseitige Botschaften in der Marketingkommunikation : ein Überblick und Ausblick zu Theorie und Forschung
Eisend, Martin
- In:
Journal of business economics : JBE
78
(
2008
)
3
,
pp. 307-329
Persistent link: https://www.econbiz.de/10003649387
Saved in:
2
Zur Berücksichtigung von Heterogenität versus funktionaler Flexibilität in Absatzreaktionsmodellen : eine empirische Studie auf Basis von Handelsdaten
Weber, Anett
;
Steiner, Winfried J.
- In:
Journal of business economics : JBE
82
(
2012
)
12
,
pp. 1337-1365
Persistent link: https://www.econbiz.de/10009685369
Saved in:
3
Das Erfordernis der Umsatzunabhängigkeit und die Konzentration auf dem deutschen Markt für Abschlussprüferleistungen
Quick, Reiner
;
Sattler, Matthias
- In:
Journal of business economics : JBE
81
(
2011
)
1
,
pp. 61-98
Persistent link: https://www.econbiz.de/10008839794
Saved in:
4
Ertragssteigerung durch effekivere Pricing-Prozesse
Simon, Hermann
- In:
Journal of business economics : JBE
74
(
2004
)
11
,
pp. 1083-1102
Persistent link: https://www.econbiz.de/10002425916
Saved in:
5
Metakriterien der Abweichungsanalyse und deren Anwendung zur Bewertung von Umsatzflußverfahren
Bauer, Hans H.
- In:
Journal of business economics : JBE
68
(
1998
)
12
,
pp. 1341-1366
Persistent link: https://www.econbiz.de/10001254543
Saved in:
6
Closeness to the customer in industrial markets : towards a theory-based understanding of measurement, organizational antecedents, aand performance outcomes
Homburg, Christian
- In:
Journal of business economics : JBE
65
(
1995
)
3
,
pp. 309-331
Persistent link: https://www.econbiz.de/10001176325
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