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~isPartOf:"Journal of business research : JBR"
~language:"eng"
~language:"spa"
~subject:"Consumer behaviour"
~subject:"Indien"
~subject:"Innovation"
~type_genre:"Article in journal"
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Consumer behaviour
Indien
Innovation
Konsumentenverhalten
1,971
Firm performance
699
Unternehmenserfolg
699
Relationship marketing
647
Beziehungsmarketing
645
Brand management
602
Markenführung
602
Innovation management
556
Innovationsmanagement
555
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485
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485
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452
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Laroche, Michel
27
Ko, Eunju
22
Huarng, Kun-Huang
19
Cleveland, Mark
16
Sharma, Piyush
16
Diamantopoulos, Adamantios
14
Valette-Florence, Pierre
14
Bouncken, Ricarda B.
13
Parida, Vinit
13
Pereira, Vijay
13
Bartikowski, Boris
12
Dwivedi, Yogesh Kumar
12
Teng, Lefa
12
Filieri, Raffaele
11
Gupta, Suraksha
11
Richard, Marie-Odile
11
Septianto, Felix
11
Balaji, M. S.
10
Malik, Ashish
10
Oghazi, Pejvak
10
Paul, Justin
10
Seo, Yuri
10
Shukla, Paurav
10
Chebat, Jean-Charles
9
Gustafsson, Anders
9
Kukar-Kinney, Monika
9
Merchant, Altaf
9
Veloutsou, Cleopatra
9
Vrontis, Demetris
9
Beatty, Sharon E.
8
Choi, Jeonghye
8
Foroudi, Pantea
8
Kohtamäki, Marko
8
Kraus, Sascha
8
Mariani, Marcello M.
8
Mattila, Anna S.
8
Melewar, T. C.
8
Wagner, Udo
8
Witell, Lars
8
Xie, Xuemei
8
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La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
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Journal of business research : JBR
Journal of retailing and consumer services
1,958
Technological forecasting & social change : an international journal
1,548
Research policy : policy, management and economic studies of science, technology and innovation
1,255
Finance India : the quarterly journal of Indian Institute of Finance
939
The Indian journal of labour economics : a quarterly journal of Indian Society of Labour Economics
892
The Indian economic journal
880
International journal of hospitality management
792
International journal of consumer studies
763
Economic developments in India : quarterly update : analysis, reports, policy documents
744
Psychology & marketing
667
Technology analysis & strategic management
634
Technovation : the international journal of technological innovation, entrepreneurship and technology management
631
The Indian journal of economics
605
Journal of consumer research : JCR ; an interdisciplinary bimonthly
585
International journal of innovation management
554
Management science : journal of the Institute for Operations Research and the Management Sciences
520
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
513
Global business review
500
Industrial marketing management : the international journal for industrial and high-tech firms
499
Artha vijñāna : journal of the Gokhale Institute of Politics and Economics
497
The Asian economic review : journal of the Indian Institute of Economics
481
Economics of innovation and new technology
433
Cogent business & management
427
Applied economics
425
Asia Pacific journal of marketing and logistics
424
Journal of open innovation : technology, market, and complexity
414
International journal of Indian culture and business management
409
The journal of product & brand management
406
International journal of technology management : IJTM
386
European journal of marketing : EJM
378
The journal of brand management : an international journal
370
Industry and innovation
362
Journal of business ethics : JOBE
362
Journal of marketing research : JMR
359
Tourism management : research, policies, practice
353
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
347
Food policy : economics planning and politics of food and agriculture
345
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
344
Journal of the Academy of Marketing Science
337
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ECONIS (ZBW)
2,829
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1
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1
Acquiescence or Redemption : CEO's early-life experience of environmental pollution and corporate green innovation
Tang, Linjia
;
Guo, Yingying
;
Zha, Jianfeng
;
Zheng, Weiwei
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014547890
Saved in:
2
Activist brand perception : conceptualization, scale development and validation
Saracevic, Selma
;
Schlegelmilch, Bodo B.
- In:
Journal of business research : JBR
180
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014556454
Saved in:
3
"Aha! I knew that voice sounded familiar!" : recognizing a non-identified voice-over endorser increases ad enjoyment via moments of insight
Hall, Matthew J.
;
Carlson, Les
;
Gentry, James W.
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014548001
Saved in:
4
Alliance management capability and SMEs' international expansion : the role of innovation pathways
Al-Tabbaa, Omar
;
Zahoor, Nadia
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014536193
Saved in:
5
Artificial intelligence and adaptive response to market changes : a strategy to enhance firm performance and innovation
Sullivan, Yulia
;
Wamba, Samuel Fosso
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014548072
Saved in:
6
Artificial intelligence and consumer behavior : from predictive to generative AI
Hermann, Erik
;
Puntoni, Stefano
- In:
Journal of business research : JBR
180
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014556470
Saved in:
7
The authentic virtual influencer : authenticity manifestations in the metaverse
Koles, Bernadett
;
Audrezet, Alice
;
Moulard, Julie Guidry
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014534995
Saved in:
8
Automated social presence in AI : avoiding consumer psychological tensions to improve service value
Flavián Blanco, Carlos
;
Belk, Russell W.
;
Belanche, Daniel
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014549581
Saved in:
9
Beyond information availability : specifying the dimensions of consumer perceived brand transparency
Sansome, Kate
;
Wilkie, Dean C. H.
;
Conduit, Jodie
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014535967
Saved in:
10
Big business returns on B Corp? : growing with green & lean as any label is a good label
Valdimar Sigurdsson
;
Larsen, Nils Magne
;
Folwarczny, Michał
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535964
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