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~isPartOf:"Journal of business research : JBR"
~person:"Bi, Qingqing"
~person:"Toufaily, Elissar"
~subject:"Online-Handel"
~type:"article"
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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Cultivating loyal customers through online customer communities : a psychological contract perspective
Bi, Qingqing
- In:
Journal of business research : JBR
103
(
2019
),
pp. 34-44
Persistent link: https://www.econbiz.de/10012104084
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