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~isPartOf:"Journal of business research : JBR"
~person:"Ehret, Michael"
~person:"Homburg, Christian"
~subject:"B2B"
~subject:"Innovation"
~subject:"Theorie"
~subject:"Unternehmenserfolg"
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Ehret, Michael
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Journal of business research : JBR
Advances in services marketing
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Die Kausalanalyse : ein Instrument der empirischen betriebswirtschaftlichen Forschung
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of the Academy of Marketing Science
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Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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"Good times - bad times" : relationship marketing through business cycles
Mora Cortez, Roberto
;
Johnston, Wsley J.
;
Ehret, Michael
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014332158
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