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~isPartOf:"Journal of business research : JBR"
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Search: subject:"purchase"
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Consumer behaviour
128
Konsumentenverhalten
128
Customer service
62
Kundenservice
62
Customer satisfaction
44
Kundenzufriedenheit
44
Beziehungsmarketing
42
Dienstleistungsqualität
42
Relationship marketing
42
Service quality
42
Purchase intention
40
Purchase decision
28
Kaufentscheidung
26
Brand image
25
Markenimage
25
Online retailing
23
Online-Handel
23
Beschwerdemanagement
20
Complaint management
20
Internet marketing
19
Online-Marketing
19
Emotion
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Brand management
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Markenführung
17
Purchase intentions
16
Viral marketing
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Virales Marketing
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Social Web
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Social web
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Brand
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Markenartikel
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Dienstleistungssektor
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Luxury goods
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Luxusgüter
12
Service industry
12
Advertising effects
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E-commerce
11
Electronic Commerce
11
Werbewirkung
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Service recovery
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Choi, Jeonghye
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Das, Gopal
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Dwivedi, Yogesh Kumar
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Filieri, Raffaele
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Gustafsson, Anders
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Paul, Justin
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Richard, Marie-Odile
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Shams, Poja
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Shukla, Paurav
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Arslanagic-Kalajdzic, Maja
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De Keyser, Arne
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Hutzinger, Clemens
2
Kumar, Satish
2
Lastner, Matthew M.
2
Lee, Na Young
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Papamichail, Nadia
2
Peter, Paula C.
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Rana, Nripendra P.
2
Rosendo-Rios, Veronica
2
Sands, Sean
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Voorhees, Clay M.
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Wang, Sijun
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Wang, Weisha
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Weitzl, Wolfgang
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Zablah, Alex R.
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Abbas Mardani
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Abdullahi, Hassana
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Agudo-Peregrina, Ángel F.
1
Aguirre-Rodriguez, Alexandra
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Journal of business research : JBR
Journal of retailing and consumer services
294
International journal of hospitality management
98
SpringerLink / Bücher
97
The journal of services marketing
80
Psychology & marketing
74
Cogent business & management
68
Asia Pacific journal of marketing and logistics
57
The service industries journal
47
Journal of consumer research : JCR ; an interdisciplinary bimonthly
40
Journal of international consumer marketing
40
International journal of consumer studies
39
Journal of consumer behaviour : an international research review
39
Journal of service research : JSR
38
Journal of the Academy of Marketing Science
38
Journal of retailing
36
Journal of marketing communications
35
Journal of Islamic marketing
33
International journal of contemporary hospitality management
31
Journal of service management
31
NBER working paper series
31
Technological forecasting & social change : an international journal
31
International journal of electronic marketing and retailing : IJEMR
30
International journal of internet marketing and advertising : IJIMA
30
Working paper / National Bureau of Economic Research, Inc.
30
Gabler Edition Wissenschaft
29
Europäische Hochschulschriften / 5
28
Marketing intelligence & planning
28
Marketing letters : a journal of research in marketing
28
International journal of production economics
27
Journal of hospitality marketing & management
27
Journal of service research
27
Management science : journal of the Institute for Operations Research and the Management Sciences
27
Research
27
Journal of Asian finance, economics and business : JAFEB
26
Services marketing quarterly
26
International journal of retail & distribution management
25
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
Journal of promotion management : innovations in planning and applied research
25
Springer eBook Collection
25
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ECONIS (ZBW)
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1
Leveraging online selling through social media influencers
Shuqair, Saleh
;
Filieri, Raffaele
;
Viglia, Giampaolo
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014536195
Saved in:
2
Developing brand identity and sales strategy in the digital era : moderating role of consumer belief in brand
Shams, S. M. Riad
;
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014555890
Saved in:
3
Emotional arousal in customer experience : a dynamic view
Caruelle, Delphine
;
Shams, Poja
;
Gustafsson, Anders
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535197
Saved in:
4
Unintended consequences of humanoid service robots : a case study of public service organizations
Wang, Yazhu Maggie
;
Matook, Sabine
;
Dennis, Alan
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014549165
Saved in:
5
Implementing artificial intelligence empowered financial advisory services : a literature review and critical research agenda
Zhu, Hui
;
Vigren, Olli
;
Söderberg, Inga-Lill
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014549125
Saved in:
6
Using affective content to promote high-involvement services on social media
Tran, Hai-Anh
;
Farrell, Andrew
;
Evanschitzky, Heiner
; …
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014555850
Saved in:
7
Online product returns : the role of perceived environmental efficacy and post-
purchase
entrepreneurial cognitive dissonance
Fernandez-Lores, S.
;
Crespo-Tejero, N.
; …
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014549442
Saved in:
8
Making word-of-mouth impactful : why consumers react more to WOM about experiential than material purchases
Bastos, Wilson
;
Moore, Sarah G.
- In:
Journal of business research : JBR
130
(
2021
),
pp. 110-123
Persistent link: https://www.econbiz.de/10012544769
Saved in:
9
The blame shift : robot service failures hold service firms more accountable
Ryoo, Yuhosua
;
Jeon, Yongwoog Andy
;
Kim, WooJin
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014535999
Saved in:
10
The role of augmented reality in shaping
purchase
intentions and WOM for luxury products
Nawres, Darragi
;
Nedra, Bahri-Ammari
;
Yousaf, Anish
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014536003
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