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~isPartOf:"Journal of business research : JBR"
~subject:"Comparison"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
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Comparison
Konsumentenverhalten
Angst
6
Anxiety
6
B-to-B-Marketing
2
Business-to-business marketing
2
Salespeople
2
Selling
2
Verkauf
2
Verkaufspersonal
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Advertising
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Advertising effects
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Arbeitsleistung
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Bibliometrics
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Bibliometrie
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Business-to-business salespeople
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Canada
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China
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Comparative price promotions
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Conservation of resources theory
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Consumer behaviour
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Content analysis
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Coping
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Cross-cultural comparison
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Employee retention
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Fear advertising
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France
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Frankreich
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Job performance
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Job-related anxiety
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Kanada
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Low-cost strategy
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Math anxiety
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Mindful acceptance
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Mitarbeiterbindung
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Mortality
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Niedrigpreisstrategie
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Organizational commitment
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Perceived sales manager support
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Bartikowski, Boris
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Fennis, Bob Michaƫl
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Fransen, Marieke L.
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Laroche, Michel
1
Richard, Marie-Odile
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Smeesters, Dirk
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Journal of business research : JBR
Journal of retailing and consumer services
4
Psychology & marketing
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International journal of consumer studies
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Journal of consumer marketing
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Journal of marketing communications
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Journal of marketing research : JMR
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The journal of consumer marketing
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The journal of product & brand management
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Asia-Pacific journal of business administration
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Australasian marketing journal
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European journal of management and business economics : EJM&BE
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Health marketing quarterly
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International journal of advertising : the quarterly review of marketing communications
1
International journal of social sciences : IJoSS
1
Journal of consumer behaviour : an international research review
1
Journal of customer behaviour
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Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of international business and economics : JIBE
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Journal of marketing
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Journal of promotion management : JPM
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Journal of promotion management : innovations in planning and applied research
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Journal of vacation marketing
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Management information systems : mis quarterly
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Pakistan economic and social review : incorporating the Punjab University economist ; bi-annual journal of the Department of Economics, University of the Punjab
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Prizren social science journal
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South Asian journal of marketing
1
The service industries journal
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ECONIS (ZBW)
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A content analysis of fear appeal advertising in Canada, China, and France
Bartikowski, Boris
;
Laroche, Michel
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
103
(
2019
),
pp. 232-239
Persistent link: https://www.econbiz.de/10012104211
Saved in:
2
The role of social presence in mortality salience effects
Fransen, Marieke L.
;
Smeesters, Dirk
;
Fennis, Bob Michaƫl
- In:
Journal of business research : JBR
64
(
2011
)
1
,
pp. 29-33
Persistent link: https://www.econbiz.de/10008806363
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