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~isPartOf:"Journal of business research : JBR"
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Kim, Mingyung
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Journal of business research : JBR
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Offline social interactions and online shopping demand : does the degree of social interactions matter?
Kim, Jeeyeon
;
Kim, Mingyung
;
Choi, Jeonghye
;
Trivedi, …
- In:
Journal of business research : JBR
99
(
2019
),
pp. 373-381
Persistent link: https://www.econbiz.de/10012023663
Saved in:
2
Linking online niche sales to offline brand conditions
Son, Jungmin
;
Kim, Jikyung Jeanne
;
Choi, Jeonghye
;
Kim, …
- In:
Journal of business research : JBR
70
(
2017
),
pp. 74-84
Persistent link: https://www.econbiz.de/10011620252
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