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~isPartOf:"Journal of business research : JBR"
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Journal of business research : JBR
International journal of nonprofit and voluntary sector marketing
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International marketing review
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Canadian Public Policy
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Canadian public policy : a journal for the discussion of social and economic policy in Canada
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International journal of advertising : the quarterly review of marketing communications
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Marketing theory
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Young consumers : insight and ideas for responsible marketers
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Advertising and violence : concepts and perspectives
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Brand management ; Vol. 3
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Health marketing quarterly
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Journal of Business Research
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Journal of advertising : official publication of the American Academy of Advertising
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Socio-economic perspectives on consumer engagement and buying behavior
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Consumer evaluation of vertical brand extensions and core brands
Kim, Chung K.
;
Lavack, Anne M.
;
Smith, Margo
- In:
Journal of business research : JBR
52
(
2001
)
3
,
pp. 211-222
Persistent link: https://www.econbiz.de/10006725757
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