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Journal of business research : JBR
International journal of advertising : the review of marketing communications
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International journal of hospitality management
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ECONIS (ZBW)
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1
Fueling user engagement in virtual CSR co-creation with
mental
simulation
: a cognitive appraisal perspective
Zhou, Fei
;
Zhang, Na
;
Mou, Jian
;
Zhang, Qin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014547276
Saved in:
2
How the interplay of variety and processing strategy affects calorie estimates
Shen, Liang
;
Cai, Fengyan
;
Wyer, Robert S.
- In:
Journal of business research : JBR
147
(
2022
),
pp. 97-107
Persistent link: https://www.econbiz.de/10013271478
Saved in:
3
Love at first sight : the effect of presentation order on evaluation of experiential options in luxury tour packages
Hung, Yu-Chen
;
Song, Liang
;
Chao, Chih-Wei
;
Guan, Chong
- In:
Journal of business research : JBR
81
(
2017
),
pp. 181-191
Persistent link: https://www.econbiz.de/10011771688
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