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~isPartOf:"Journal of business-to-business marketing"
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Lieferantenmanagement
132
Supplier relationship management
132
Business-to-business marketing
128
B-to-B-Marketing
126
industrial marketing
67
business marketing
63
Beziehungsmarketing
61
Relationship marketing
61
Marketing
43
Marketing management
30
Marketingmanagement
30
Confidence
24
Vertrauen
24
Innovation
20
USA
20
United States
20
Salespeople
19
Verkaufspersonal
19
Customer satisfaction
17
Kundenzufriedenheit
17
Bibliometrics
15
Bibliometrie
15
Lieferkette
15
Supply chain
15
Business network
14
Unternehmensnetzwerk
14
Consumer behaviour
13
Konsumentenverhalten
13
Selling
12
Verkauf
12
Betriebliche Wertschöpfung
11
Brand management
11
Industrie
11
Manufacturing industries
11
Markenführung
11
Value creation
11
China
10
Distribution channel
10
Firm performance
10
Marketing theory
10
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Lichtenthal, J. David
9
Svensson, Göran
9
Tzempelikos, Nektarios
8
Katrichis, Jerome M.
5
LaPlaca, Peter J.
5
Mummalaneni, Venkatapparao
5
Honeycutt, Earl D.
4
Hutt, Michael D.
4
Kooli, Kaouther
4
Rodriguez, Michael
4
Ryu, Sungmin
4
Stone, Merlin
4
Zhuang, Guijun
4
Akrout, Houcine
3
Anderson, James C.
3
Aravopoulou, Eleni
3
Dant, Rajiv P.
3
Gebauer, Heiko
3
Hammervoll, Trond
3
Høgevold, Nils
3
Malhotra, Naresh K.
3
Otero-Neira, Carmen
3
Rodríguez, Rocío
3
Shoham, Aviv
3
Speh, Thomas W.
3
Uslay, Can
3
Wang, Rui
3
Wei, Ruifeng
3
Wilson, David T.
3
Awuah, Gabriel B.
2
Backhaus, Klaus
2
Barclay, Donald W.
2
Boeck, Harold
2
Bourguignon, Benoit
2
Camarero Izquierdo, Carmen
2
Chashmi, Seyed Ali Nabavi
2
Clarke, Theresa B.
2
Deutscher, Terry H.
2
Dubinsky, Alan J.
2
Eriksson, Theresa
2
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Journal of business-to-business marketing
Journal of business research : JBR
2,409
SpringerLink / Bücher
1,672
Industrial marketing management : the international journal for industrial and high-tech firms
1,606
Journal of retailing and consumer services
1,281
International journal of production economics
691
The journal of brand management : an international journal
627
International journal of hospitality management
611
The journal of business & industrial marketing
607
Tourism management : research, policies, practice
586
Journal of the Academy of Marketing Science
567
European journal of operational research : EJOR
540
International journal of production research
535
European journal of marketing : EJM
533
Journal of marketing management : MM
526
Journal of strategic marketing
517
Springer eBook Collection
516
Journal of marketing
514
Management science : journal of the Institute for Operations Research and the Management Sciences
500
Journal of travel and tourism marketing
498
Europäische Hochschulschriften / 5
478
Journal of marketing research : JMR
451
Psychology & marketing
445
The journal of product & brand management
444
Gabler Edition Wissenschaft
434
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
425
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
385
Journal of marketing communications
372
Marketing intelligence & planning
369
The journal of services marketing
367
The service industries journal
366
Asia Pacific journal of marketing and logistics
356
Journal of advertising research
347
Journal of retailing
324
Springer eBook Collection / Business and Economics
314
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
312
Marketing letters : a journal of research in marketing
309
International journal of contemporary hospitality management
304
Cogent business & management
286
Journal of hospitality marketing & management
283
Management Science
274
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ECONIS (ZBW)
234
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1
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234
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1
Manufacturers' acquiescence to buyers' sourcing requests in industrial markets
Teng, Wenbo
;
Chan, Ricky Y. K.
;
Kim, Namwoon
;
Zhang, Xubing
- In:
Journal of business-to-business marketing
30
(
2023
)
3
,
pp. 277-295
Persistent link: https://www.econbiz.de/10014454759
Saved in:
2
Value-based selling capability : antecedents and implications for B2B sales performance
Liu, Yanzhe
;
Zhao, Xiaoyu
;
Wang, Tao
- In:
Journal of business-to-business marketing
30
(
2023
)
4
,
pp. 395-418
Persistent link: https://www.econbiz.de/10014447809
Saved in:
3
The trend of omnichannel trade fairs : are B2B exhibitors open to this challenge? : a study on Portuguese exhibitors
Silva, Pedro Mendonça
;
Paço, Arminda M. Finisterra do
; …
- In:
Journal of business-to-business marketing
30
(
2023
)
1
,
pp. 15-31
Persistent link: https://www.econbiz.de/10014290354
Saved in:
4
Some reflections on the state of business-to-business
marketing
research
Tzempelikos, Nektarios
- In:
Journal of business-to-business marketing
29
(
2022
)
2
,
pp. 119-130
Persistent link: https://www.econbiz.de/10013359015
Saved in:
5
No slogan versus with slogan : the different message strategies for new product digital video ads
Niu, Yongge
;
Wei, Zhangdi
;
Hao, Andy W.
;
Wu, Banggang
- In:
Journal of business-to-business marketing
30
(
2023
)
2
,
pp. 215-236
Persistent link: https://www.econbiz.de/10014290458
Saved in:
6
Framing changes of the value proposition of emerging technologies in a B2B context
Nussipova, Gulnara
- In:
Journal of business-to-business marketing
29
(
2022
)
2
,
pp. 99-118
Persistent link: https://www.econbiz.de/10013359014
Saved in:
7
Referral effect in B2B competitive
marketing
: the ceiling effect of referrals
Zhao, Liming
;
Ke, Chen
- In:
Journal of business-to-business marketing
30
(
2023
)
2
,
pp. 149-165
Persistent link: https://www.econbiz.de/10014290388
Saved in:
8
Relationship quality between small and medium-sized enterprise partners during threatening times : the role of contact frequency and social exchanges
Trapp, N. Leila
;
Jørgensen, Poul Erik Flyvholm
; …
- In:
Journal of business-to-business marketing
30
(
2023
)
2
,
pp. 187-200
Persistent link: https://www.econbiz.de/10014290391
Saved in:
9
B to B sellers' skill level in sales performance : frameworks and findings
Høgevold, Nils
;
Rodríguez, Rocío
;
Svensson, Göran
; …
- In:
Journal of business-to-business marketing
28
(
2021
)
3
,
pp. 265-281
Persistent link: https://www.econbiz.de/10012802187
Saved in:
10
Comparing digital strategies and social media usage in B2B and B2C industries in Spain
López-López, David
;
Giusti, Giovanni
- In:
Journal of business-to-business marketing
27
(
2020
)
2
,
pp. 175-186
Persistent link: https://www.econbiz.de/10012259328
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