//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~person:"Manchanda, Puneet"
~subject:"E-commerce"
~type_genre:"Article in journal"
~type_genre:"Case study"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Consumer behaviour"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
E-commerce
Consumer behaviour
3
Konsumentenverhalten
3
Electronic Commerce
2
Online retailing
2
Online-Handel
2
Beziehungsmarketing
1
China
1
Communication
1
Customer integration
1
Einzelhandel
1
Emerging economies
1
Innovation diffusion
1
Innovationsdiffusion
1
Internet
1
Internet marketing
1
Kommunikation
1
Kundenintegration
1
Network economics
1
Netzwerkökonomik
1
Online-Marketing
1
Relationship marketing
1
Retail trade
1
Schwellenländer
1
Social Web
1
Social network
1
Social relations
1
Social web
1
Soziale Beziehungen
1
Soziales Netzwerk
1
Theorie
1
Theory
1
USA
1
United States
1
Viral marketing
1
Virales Marketing
1
cross-network effect
1
direct network effect
1
e-commerce
1
emerging markets
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
Case study
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Manchanda, Puneet
Chintagunta, Pradeep K.
2
Chu, Junhong
2
Abernethy, Jacob
1
Blake, Tom
1
Bronnenberg, Bart J.
1
Cebollada, Javier
1
Cheng, Zhang
1
Chevalier, Judith A.
1
De los Santos, Babur
1
Dover, Yaniv
1
Flavián Blanco, Carlos
1
Gurrea Sarasa, Raquel
1
Hillmer, Steven C.
1
Juntunen, Jouni
1
Juntunen, Mari
1
Kim, Ju-Young
1
Kim, Jun B.
1
Koulayev, Sergei
1
Lambrecht, Anja
1
Li, Chenxi
1
Luo, Xueming
1
Manchanda, Punjeet
1
Mayzlin, Dina
1
Mela, Carl F.
1
Misra, Kanishka
1
Moshary, Sarah
1
Nadeem, Waqar
1
Nam, Sungjoon
1
Natter, Martin
1
Orús, Carlos
1
Ozimec, Ana-Marija
1
Packard, Grant
1
Pattabhiramaiah, Adithya
1
Pennanen, Kyösti
1
Proserpio, Davide
1
Qiu, Ye
1
Rao, Ram C.
1
Schwartz, Eric M.
1
Shi, Savannah Wei
1
more ...
less ...
Published in...
All
Journal of consumer behaviour : an international research review
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Quantifying cross and direct network effects in online consumer-to-consumer plaftorms
Chu, Junhong
;
Manchanda, Puneet
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
6
,
pp. 870-893
Persistent link: https://www.econbiz.de/10011617435
Saved in:
2
Social dollars : the economic impact of customer participation in a firm-sponsored online customer community
Manchanda, Puneet
;
Packard, Grant
;
Pattabhiramaiah, Adithya
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
3
,
pp. 367-387
Persistent link: https://www.econbiz.de/10011291345
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->