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~isPartOf:"Journal of consumer behaviour : an international research review"
~language:"bul"
~language:"eng"
~language:"mul"
~person:"Aboulnasr, Khaled"
~person:"Matthes, Jörg"
~subject:"Konsumentenverhalten"
~type_genre:"Amtsdruckschrift"
~type_genre:"Article in journal"
~type_genre:"Bibliografie"
~type_genre:"Bibliographie enthalten"
~type_genre:"Conference paper"
~type_genre:"Konferenzbeitrag"
~type_genre:"Ratgeber"
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Konsumentenverhalten
Consumer behaviour
3
Children
2
Kinder
2
Advertising effects
1
Computerspiel
1
Ernährung
1
Food
1
Information value
1
Informationswert
1
Kaufkraft
1
Lebensmittel
1
Nutrition
1
Product Placement
1
Product labelling
1
Product placement
1
Purchasing power
1
Video game
1
Warenkennzeichnung
1
Werbewirkung
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Amtsdruckschrift
Article in journal
Bibliografie
Bibliographie enthalten
Conference paper
Konferenzbeitrag
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Aboulnasr, Khaled
Matthes, Jörg
Hassan, Louise M.
4
Spears, Nancy
4
Belk, Russell W.
3
Buchanan-Oliver, Margo
3
Gentina, Elodie
3
Gentry, James W.
3
Hamilton, Kathy
3
Parry, Sara
3
Seo, Yuri
3
Shiu, Edward
3
Albinsson, Pia A.
2
Amos, Clinton
2
Bajde, Domen
2
Burchell, Kevin
2
Caruana, Robert
2
Chattaraman, Veena
2
Chatzidakis, Andreas
2
Cherrier, Hélène
2
Eckhardt, Giana M.
2
Elliott, Richard
2
Fam, Kim Shyan
2
Fitchett, James
2
Gavish, Yossi
2
Heslop, Louise A.
2
Kemp, Elyria
2
Laforet, Sylvie
2
Lennon, Sharron J.
2
Lindberg, Frank
2
Moschis, George P.
2
Naderer, Brigitte
2
Niculescu, Mihai
2
Parsons, Elizabeth
2
Perera, B. Yasanthi
2
Piacentini, Maria
2
Rettie, Ruth
2
Sandıkçı, Özlem
2
Shoham, Aviv
2
Shukla, Paurav
2
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Journal of consumer behaviour : an international research review
International journal of advertising : the review of marketing communications
5
International journal of advertising : the quarterly review of marketing communications
4
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of business research : JBR
1
Journal of marketing theory and practice
1
Journal of service management
1
Psychology & marketing
1
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ECONIS (ZBW)
3
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Do you take credit cards? : the attitudinal and behavioral effects of advergames targeted at children
Naderer, Brigitte
;
Matthes, Jörg
;
Mestas, Manina
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
6
,
pp. 580-588
Persistent link: https://www.econbiz.de/10011580959
Saved in:
2
Children's consumption behavior in response to food product placements in movies
Matthes, Jörg
;
Naderer, Brigitte
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
2
,
pp. 127-136
Persistent link: https://www.econbiz.de/10011294139
Saved in:
3
Food for thought: the effect of counterfactual thinking on the use of nutrition information
Aboulnasr, Khaled
;
Sivaraman, Anu
- In:
Journal of consumer behaviour : an international …
9
(
2010
)
3
,
pp. 191-205
Persistent link: https://www.econbiz.de/10003991775
Saved in:
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