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~isPartOf:"Journal of consumer behaviour : an international research review"
~subject:"Befragung"
~subject:"Computerspiel"
~subject:"IT-Dienstleister"
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Befragung
Computerspiel
IT-Dienstleister
Consumer behaviour
17
Konsumentenverhalten
17
Video game
16
Interview
15
Internet marketing
5
Online-Marketing
5
USA
5
United States
5
Children
4
Kinder
4
Motivation
4
Personality psychology
4
Persönlichkeitspsychologie
4
Advertising effects
3
Eating habit
3
Ernährungsverhalten
3
Social Web
3
Social web
3
Werbewirkung
3
China
2
Consumer attitudes
2
Consumer boycott
2
Functional food
2
Funktionelle Lebensmittel
2
Großbritannien
2
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2
Internetnutzung
2
Jugendliche
2
Kaufentscheidung
2
Konsumentenboykott
2
Market research
2
Marktforschung
2
Online retailing
2
Online-Handel
2
Product quality
2
Produktqualität
2
Purchase decision
2
Sales promotion
2
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30
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31
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31
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2
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2
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English
31
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Buchanan-Oliver, Margo
3
Seo, Yuri
3
Choi, Yung Kyun
2
Fam, Kim Shyan
2
Garry, Tony
2
Harwood, Tracy
2
Ponnet, Koen
2
Vanwesenbeeck, Ini
2
Walrave, Michel
2
Agante, Luísa
1
Albinsson, Pia A.
1
Alpert, Frank
1
Belk, Russell W.
1
Beruchashvili, Mariam
1
Black, Iain R.
1
Bui, M̃y
1
Chatzidakis, Andreas
1
Cherrier, Helene
1
Chryssohoidis, George
1
Cockrill, Antje
1
Cui, Nan
1
Dennis, Charles
1
Dias, Mónica
1
Flynn, Leisa Reinecke
1
Frendle, Angela M.
1
Gentry, James W.
1
Goldsmith, Ronald E.
1
Gressel, Justin
1
Grier, Sonya
1
Grønhøj, Alice
1
Ham, Chang-Dae
1
Harris, Lisa
1
Heisley, Deborah D.
1
Hiler, Jacob L.
1
Kemp, Elyria
1
Kim, Kyung Hoon
1
Kim, Sang Jin
1
Kopf, Dennis A.
1
Krystallis, Athanassios
1
Kuo, Andrew
1
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Journal of consumer behaviour : an international research review
SOEP survey papers
234
Discussion paper series / IZA
54
Journal of business research : JBR
50
SpringerLink / Bücher
49
NBER working paper series
48
Working paper / National Bureau of Economic Research, Inc.
44
HMD : Praxis der Wirtschaftsinformatik
39
The international journal of human resource management
39
Discussion paper / Central Bureau voor de Statistiek
38
NBER Working Paper
28
IZA Discussion Paper
27
Journal of business and psychology
27
Technological forecasting & social change : an international journal
25
Journal of advertising : official publication of the American Academy of Advertising
24
Qualitative research in organizations and management : an international journal
23
International journal of market research : JMRS ; the journal of the Market Research Society
21
Journal of management information systems : JMIS
21
Qualitative market research : an international journal
21
Sozialforschung im Internet : Methodologie und Praxis der Online-Befragung
21
CESifo working papers
20
Erfolgsfaktor IT-Management : so steigern Sie den Wertbeitrag Ihrer IT
20
ISER working paper series
20
Journal of marketing management : MM
20
Policy research working paper : WPS
19
Sonderforschungsbereich 504, Rationalitätskonzepte, Entscheidungsverhalten und Ökonomische Modellierung
18
Wirtschaftsinformatik & Management : Zeitschrift für Business-IT
18
Working paper
18
Ifo-Schnelldienst
17
Academy of Management journal : AMJ
16
Discussion paper
16
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
16
Information systems research : ISR
16
International journal of market research
16
SOEP papers on multidisciplinary panel data research / German Socio-Economic Panel Study (SOEP), DIW Berlin
16
Discussion papers / Deutsches Institut für Wirtschaftsforschung
15
Information systems outsourcing : enduring themes, global challenges, and process opportunities
15
Journal of consumer behaviour
15
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
15
Online-Forschung 2007 : Grundlagen und Fallstudien
15
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ECONIS (ZBW)
31
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1
Advancing research on
computer
game consumption : a future research agenda
Seo, Yuri
;
Buchanan-Oliver, Margo
;
Fam, Kim Shyan
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
6
,
pp. 353-356
Persistent link: https://www.econbiz.de/10011508868
Saved in:
2
Be loyal but not addicted : effect of online game social migration on game loyalty and addiction
Wei, Hua
;
Wu, Na
;
Wang, Tao
;
Zhou, Zongkui
;
Cui, Nan
; …
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
4
,
pp. 343-351
Persistent link: https://www.econbiz.de/10011695117
Saved in:
3
Young adolescents' advertising literacy and purchase intention in social network games : influence of perspective taking and need for cognition
Vanwesenbeeck, Ini
;
Ponnet, Koen
;
Walrave, Michel
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
1
,
pp. 23-33
Persistent link: https://www.econbiz.de/10011685012
Saved in:
4
From Super Mario to Skyrim : a framework for the evolution of video game consumption
Kuo, Andrew
;
Hiler, Jacob L.
;
Lutz, Richard J.
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
2
,
pp. 101-120
Persistent link: https://www.econbiz.de/10011685026
Saved in:
5
Go with the flow : how children's persuasion knowledge is associated with their state of flow and emotions during advergame play
Vanwesenbeeck, Ini
;
Ponnet, Koen
;
Walrave, Michel
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
1
,
pp. 38-47
Persistent link: https://www.econbiz.de/10011485441
Saved in:
6
The interplay of persuasion inference and flow experience in an entertaining food advergame
Ham, Chang-Dae
;
Yoon, Gunwoo
;
Nelson, Michelle R.
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
3
,
pp. 239-250
Persistent link: https://www.econbiz.de/10011508790
Saved in:
7
Do you take credit cards? : the attitudinal and behavioral effects of advergames targeted at children
Naderer, Brigitte
;
Matthes, Jörg
;
Mestas, Manina
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
6
,
pp. 580-588
Persistent link: https://www.econbiz.de/10011580959
Saved in:
8
How character presence in advergames affects brand attitude and game performance : a cross-cultural comparison
Choi, Yung Kyun
;
Yoon, Sukki
;
Taylor, Charles Raymond
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
6
,
pp. 357-365
Persistent link: https://www.econbiz.de/10011508871
Saved in:
9
Machinima : extending brand reach
Harwood, Tracy
;
Garry, Tony
;
Uwins, Mike
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
6
,
pp. 378-388
Persistent link: https://www.econbiz.de/10011508879
Saved in:
10
Country of origin and brand image influences on perceptions of online game quality
Kim, Sang Jin
;
Choi, Yung Kyun
;
Kim, Kyung Hoon
;
Liu, …
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
6
,
pp. 389-398
Persistent link: https://www.econbiz.de/10011508886
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