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~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Journal of retailing"
~subject:"Brand image"
~subject:"Consumer behaviour"
~subject:"Markenimage"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Brand image
Consumer behaviour
Markenimage
Konsumentenverhalten
965
Einzelhandel
268
Retail trade
268
Brand management
158
Markenführung
158
Relationship marketing
149
Beziehungsmarketing
148
USA
112
United States
112
Online retailing
104
Online-Handel
103
Experiment
94
Theorie
89
Theory
89
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86
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84
Personality psychology
80
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80
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79
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79
Customer satisfaction
73
Kundenzufriedenheit
73
Decision
70
Distribution channel
70
Entscheidung
70
Vertriebsweg
70
Emotion
69
Preismanagement
67
Pricing strategy
67
Cultural identity
63
Kulturelle Identität
63
Internet marketing
62
Online-Marketing
62
Cognition
60
Kognition
60
China
59
Dienstleistungsqualität
59
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Article
979
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7
Type of publication (narrower categories)
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Article in journal
Case study
Konferenzbeitrag
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Aufsatz in Zeitschrift
986
Collection of articles of several authors
7
Sammelwerk
7
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2
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English
986
Author
All
Grewal, Dhruv
13
Griskevicius, Vladas
8
Krishna, Aradhna
8
Wyer, Robert S.
8
Breugelmans, Els
7
Khare, Arpita
7
Patrick, Vanessa M.
7
Verhoef, Peter C.
7
Barone, Michael J.
6
Campo, Katia
6
Eisingerich, Andreas B
6
Fitzsimons, Gavan J.
6
Nordfält, Jens
6
Park, C. Whan
6
Roggeveen, Anne L.
6
Schmitt, Bernd
6
Alba, Joseph W.
5
Bagozzi, Richard P.
5
Blut, Markus
5
Dhar, Ravi
5
Fiske, Susan T.
5
Gilovich, Thomas
5
Haws, Kelly L.
5
Kervyn, Nicolas
5
Kumar, Amit
5
Malone, Chris
5
Monroe, Kent B.
5
Morwitz, Vicki G.
5
Phau, Ian
5
Ruyter, Ko de
5
Saad, Gad
5
Schwarz, Norbert
5
Walker Reczek, Rebecca
5
Ariely, Dan
4
Bearden, William O.
4
Biswas, Abhijit
4
Biswas, Dipayan
4
Burton, Scot
4
Calantone, Roger J.
4
Cole, Catherine A.
4
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of international consumer marketing
Journal of retailing
Journal of business research : JBR
2,091
Journal of retailing and consumer services
1,950
International journal of consumer studies
763
International journal of hospitality management
741
Psychology & marketing
692
Journal of consumer research : JCR ; an interdisciplinary bimonthly
600
The journal of brand management : an international journal
480
The journal of product & brand management
457
Asia Pacific journal of marketing and logistics
408
European journal of marketing : EJM
381
Journal of travel and tourism marketing
374
Tourism management : research, policies, practice
364
Journal of marketing research : JMR
357
Management science : journal of the Institute for Operations Research and the Management Sciences
336
Journal of marketing management : MM
334
Journal of marketing communications
312
Cogent business & management
308
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
307
Journal of marketing
305
Marketing letters : a journal of research in marketing
302
International journal of retail & distribution management
299
Journal of consumer behaviour : an international research review
296
The journal of consumer marketing
296
The international review of retail, distribution and consumer research
293
Journal of fashion marketing and management
292
Journal of the Academy of Marketing Science
284
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
283
International journal of contemporary hospitality management
274
Marketing intelligence & planning
269
The journal of services marketing
269
Journal of business ethics : JOBE
267
Technological forecasting & social change : an international journal
265
Journal of hospitality marketing & management
262
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
261
Journal of economic psychology : research in economic psychology and behavioral economics
254
Young consumers : insight and ideas for responsible marketers
243
Food policy : economics planning and politics of food and agriculture
241
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ECONIS (ZBW)
986
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1
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10
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986
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1
Attitudes toward ethical consumption in clothing : comparing peruvian and Portuguese consumers
Bairrada, Cristela Maia
;
Coelho, Arnaldo
;
Moreira, …
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 180-196
Persistent link: https://www.econbiz.de/10014515024
Saved in:
2
Consumer search : what can we learn from pre-purchase data?
Honka, Elisabeth
;
Seiler, Stephan
;
Ursu, Raluca
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 114-129
Persistent link: https://www.econbiz.de/10014527107
Saved in:
3
Determinants of intention to revisit in hospitality industry : a cross-cultural study based on GLOBE Project
Nazarian, Alireza
;
Shabankareh, Mohammadjavad
; …
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 62-79
Persistent link: https://www.econbiz.de/10014515015
Saved in:
4
Does brand name matter in alleviating ethnocentrism? : the interplay of brand origin and brand name in radically new product evaluation
Lee, Sangwon
- In:
Journal of international consumer marketing
36
(
2024
)
3
,
pp. 197-207
Persistent link: https://www.econbiz.de/10014575023
Saved in:
5
The effect of review images on review helpfulness : a contingency approach
Kübler, Raoul
;
Lobschat, Lara
;
Welke, Lina
;
Meij, Hugo …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 5-23
Persistent link: https://www.econbiz.de/10014526948
Saved in:
6
An examination of the effects of consumer ethnocentrism, consumer internationalism and consumer cosmopolitanism toward products from China in Malaysia
Samshul-Amry Abd-Latif
;
Asmat Nizam Abdul Talib
;
Mazni Saad
- In:
Journal of international consumer marketing
36
(
2024
)
3
,
pp. 224-241
Persistent link: https://www.econbiz.de/10014575036
Saved in:
7
Examining the mediating role of consumer desire for luxury : can perceived sustainability and natural rarity evoke willingness to pay more?
Wang, Xujia
;
Sung, Billy
;
Phau, Ian
- In:
Journal of international consumer marketing
36
(
2024
)
4
,
pp. 301-319
Persistent link: https://www.econbiz.de/10014575068
Saved in:
8
Fighting counterfeits in emerging markets through the demand side : the role of product domain in the effect of regulatory fit on persuasion
Avnet, Tamar
;
Drori, Netanel
;
Herstein, Ram
;
Berger, Ron
- In:
Journal of international consumer marketing
36
(
2024
)
3
,
pp. 279-296
Persistent link: https://www.econbiz.de/10014575057
Saved in:
9
Healthy foods, healthy sales? : cross-category effects of a loyalty program promoting sales of fruit and vegetables
Panzone, Luca A.
;
Tocco, Barbara
;
Brečić, Ružica
; …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 85-103
Persistent link: https://www.econbiz.de/10014527095
Saved in:
10
Healthy shopping dynamics : the healthiness of sequential grocery choices
Ittersum, Koert van
;
Heide, Martine T. van der
; …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 24-40
Persistent link: https://www.econbiz.de/10014526950
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