//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~isPartOf:"Journal of international consumer marketing"
~isPartOf:"The journal of product & brand management"
~subject:"Brand image"
~subject:"Consumer behaviour"
~subject:"Designation of origin"
~subject:"Markenimage"
~subject:"United States"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 12 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Consumer behaviour
Designation of origin
Markenimage
United States
Konsumentenverhalten
1,054
Brand management
492
Markenführung
492
Brand
259
Markenartikel
257
Beziehungsmarketing
156
Relationship marketing
156
USA
125
Social Web
103
Social web
103
Advertising effects
99
Werbewirkung
99
Personality psychology
97
Persönlichkeitspsychologie
97
Emotion
94
Internet marketing
87
Online-Marketing
87
Experiment
84
Theorie
77
Theory
77
Luxury goods
74
Luxusgüter
74
China
69
Decision
67
Entscheidung
67
Herkunftsbezeichnung
66
Cultural identity
62
Kulturelle Identität
61
Preismanagement
60
Pricing strategy
60
Viral marketing
60
Virales Marketing
60
Advertising
58
Cognition
58
Kognition
57
more ...
less ...
Online availability
All
Undetermined
569
Free
23
Type of publication
All
Article
1,164
Book / Working Paper
13
Type of publication (narrower categories)
All
Article in journal
Case study
Konferenzbeitrag
Textbook
Aufsatz in Zeitschrift
1,177
Collection of articles of several authors
12
Sammelwerk
12
Aufsatzsammlung
2
Language
All
English
1,177
Author
All
Guzman, Francisco
11
Griskevicius, Vladas
9
Wyer, Robert S.
8
Eisingerich, Andreas B
7
Khare, Arpita
7
Park, C. Whan
7
Alba, Joseph W.
6
Dhar, Ravi
6
Fitzsimons, Gavan J.
6
Krishna, Aradhna
6
Schmitt, Bernd
6
Schwarz, Norbert
6
Fetscherin, Marc
5
Fiske, Susan T.
5
Gilovich, Thomas
5
Gorlin, Margarita
5
Kervyn, Nicolas
5
Kumar, Amit
5
Malone, Chris
5
Park, Jason Whan
5
Phau, Ian
5
Rothman, Alexander J.
5
Saad, Gad
5
Shavitt, Sharon
5
Simpson, Jeffry A.
5
Veloutsou, Cleopatra
5
Winterich, Karen Page
5
Ariely, Dan
4
Bagozzi, Richard P.
4
Barone, Michael J.
4
Cole, Catherine A.
4
Dimofte, Claudiu V.
4
Haws, Kelly L.
4
Jampol, Lily
4
Kenrick, Douglas T.
4
Kramer, Thomas
4
Lee, Michelle P.
4
Meng, Juan
4
Morwitz, Vicki G.
4
Noseworthy, Theodore J.
4
more ...
less ...
Published in...
All
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of international consumer marketing
The journal of product & brand management
Journal of business research : JBR
2,377
The American economic review
2,078
Journal of retailing and consumer services
1,985
The review of economics and statistics
1,430
The review of financial studies
1,364
American journal of agricultural economics
1,350
Applied economics
1,309
The journal of finance : the journal of the American Finance Association
1,307
Economics letters
985
Economic review
924
International journal of hospitality management
912
Journal of banking & finance
905
Economic inquiry : journal of the Western Economic Association International
870
Monthly labor review : MLR
848
Journal of financial economics
846
National tax journal
843
Southern economic journal
815
Journal of financial and quantitative analysis : JFQA
809
International journal of consumer studies
807
The journal of futures markets
774
Journal of human resources : JHR
768
Psychology & marketing
747
Journal of money, credit and banking : JMCB
728
The journal of economic perspectives : EP ; a journal of the American Economic Association
709
Journal of political economy
695
Journal of business ethics : JOBE
684
Journal of consumer research : JCR ; an interdisciplinary bimonthly
673
The quarterly journal of economics
655
European journal of operational research : EJOR
649
The journal of law & economics
649
American economic journal : a journal of the American Economic Association
638
Management science : journal of the Institute for Operations Research and the Management Sciences
625
Challenge
600
ILR review : the journal of work and policy
590
Health affairs : at the intersection of health, health care, and policy
588
Applied economics letters
584
Technological forecasting & social change : an international journal
583
Journal of labor economics
545
Journal of monetary economics
541
Energy economics
536
more ...
less ...
Source
All
ECONIS (ZBW)
1,177
Showing
1
-
10
of
1,177
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
I am ashamed of my brand-self! : consumer-brand identification as a moderator of emotional reactions following symbol-laden brand failures
Weitzl, Wolfgang
;
Hutzinger, Clemens
;
Wagner, Udo
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 1-13
Persistent link: https://www.econbiz.de/10014485583
Saved in:
2
Attitudes toward ethical consumption in clothing : comparing peruvian and Portuguese consumers
Bairrada, Cristela Maia
;
Coelho, Arnaldo
;
Moreira, …
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 180-196
Persistent link: https://www.econbiz.de/10014515024
Saved in:
3
Brand communications during a global crisis : understanding persuasion intent, perceived brand opportunism and message sincerity
Ryu, Sann
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 162-178
Persistent link: https://www.econbiz.de/10014485726
Saved in:
4
A brand prominence perspective on crowdfunding success for aftermarket offerings : the role of textual and visual brand elements
Zihagh, Fereshteh
;
Moradi, Masoud
;
Badrinarayanan, Vishag
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 91-107
Persistent link: https://www.econbiz.de/10014485720
Saved in:
5
Building consumer-brand relationships in the channel-mix era : the role of self-brand connection and product involvement
Rodríguez-Torrico, Paula
;
San José Cabezudo, Rebeca
; …
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 76-90
Persistent link: https://www.econbiz.de/10014485718
Saved in:
6
Country-of-origin image and consumer brand evaluation : a meta-analytic review
Oduro, Stephen
;
De Nisco, Alessandro
;
Petruzzellis, Luca
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 108-124
Persistent link: https://www.econbiz.de/10014485721
Saved in:
7
Determinants of intention to revisit in hospitality industry : a cross-cultural study based on GLOBE Project
Nazarian, Alireza
;
Shabankareh, Mohammadjavad
; …
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 62-79
Persistent link: https://www.econbiz.de/10014515015
Saved in:
8
Does brand name matter in alleviating ethnocentrism? : the interplay of brand origin and brand name in radically new product evaluation
Lee, Sangwon
- In:
Journal of international consumer marketing
36
(
2024
)
3
,
pp. 197-207
Persistent link: https://www.econbiz.de/10014575023
Saved in:
9
An examination of the effects of consumer ethnocentrism, consumer internationalism and consumer cosmopolitanism toward products from China in Malaysia
Samshul-Amry Abd-Latif
;
Asmat Nizam Abdul Talib
;
Mazni Saad
- In:
Journal of international consumer marketing
36
(
2024
)
3
,
pp. 224-241
Persistent link: https://www.econbiz.de/10014575036
Saved in:
10
Examining the mediating role of consumer desire for luxury : can perceived sustainability and natural rarity evoke willingness to pay more?
Wang, Xujia
;
Sung, Billy
;
Phau, Ian
- In:
Journal of international consumer marketing
36
(
2024
)
4
,
pp. 301-319
Persistent link: https://www.econbiz.de/10014575068
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->