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~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~isPartOf:"Journal of retailing"
~subject:"Brand image"
~subject:"Consumer behaviour"
~subject:"Markenführung"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Brand image
Consumer behaviour
Markenführung
Konsumentenverhalten
646
Einzelhandel
257
Retail trade
257
Relationship marketing
122
Beziehungsmarketing
121
Brand management
92
Experiment
85
Theorie
85
Theory
85
Markenimage
76
Online retailing
76
Online-Handel
75
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68
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68
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68
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68
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65
Entscheidung
65
Personality psychology
65
Persönlichkeitspsychologie
65
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64
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64
Emotion
59
Customer satisfaction
56
Kundenzufriedenheit
56
Brand
54
Markenartikel
52
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51
Verkaufsförderung
51
Cognition
50
Kognition
50
Advertising effects
48
E-commerce
48
Electronic Commerce
48
Werbewirkung
48
Dienstleistungsqualität
42
Retailing
42
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Article in journal
Case study
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687
Collection of articles of several authors
6
Sammelwerk
6
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2
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687
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All
Grewal, Dhruv
13
Verhoef, Peter C.
9
Griskevicius, Vladas
8
Krishna, Aradhna
8
Wyer, Robert S.
8
Breugelmans, Els
7
Patrick, Vanessa M.
7
Barone, Michael J.
6
Campo, Katia
6
Eisingerich, Andreas B
6
Fiske, Susan T.
6
Fitzsimons, Gavan J.
6
Kervyn, Nicolas
6
Malone, Chris
6
Nordfält, Jens
6
Park, C. Whan
6
Roggeveen, Anne L.
6
Schmitt, Bernd
6
Alba, Joseph W.
5
Blut, Markus
5
Dhar, Ravi
5
Gilovich, Thomas
5
Haws, Kelly L.
5
Kumar, Amit
5
Monroe, Kent B.
5
Morwitz, Vicki G.
5
Noseworthy, Theodore J.
5
Ruyter, Ko de
5
Saad, Gad
5
Schwarz, Norbert
5
Walker Reczek, Rebecca
5
Alvarez, Claudio
4
Ariely, Dan
4
Bagozzi, Richard P.
4
Bearden, William O.
4
Biswas, Abhijit
4
Biswas, Dipayan
4
Brady, Michael K.
4
Burton, Scot
4
Cole, Catherine A.
4
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of retailing
Journal of business research : JBR
2,221
Journal of retailing and consumer services
1,974
International journal of consumer studies
765
International journal of hospitality management
760
Psychology & marketing
709
The journal of brand management : an international journal
685
Journal of consumer research : JCR ; an interdisciplinary bimonthly
605
The journal of product & brand management
504
Asia Pacific journal of marketing and logistics
421
European journal of marketing : EJM
406
Journal of travel and tourism marketing
383
Tourism management : research, policies, practice
382
Journal of marketing research : JMR
376
Journal of marketing management : MM
375
Management science : journal of the Institute for Operations Research and the Management Sciences
346
Journal of marketing communications
331
Journal of marketing
330
Journal of international consumer marketing
329
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
328
Cogent business & management
313
Marketing letters : a journal of research in marketing
312
Journal of fashion marketing and management
311
International journal of retail & distribution management
309
Journal of the Academy of Marketing Science
304
Journal of consumer behaviour : an international research review
301
The journal of consumer marketing
299
The international review of retail, distribution and consumer research
298
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
296
Marketing intelligence & planning
293
International journal of contemporary hospitality management
288
The journal of services marketing
278
Journal of business ethics : JOBE
273
Technological forecasting & social change : an international journal
270
Journal of hospitality marketing & management
269
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
268
Journal of economic psychology : research in economic psychology and behavioral economics
254
Journal of strategic marketing
247
Young consumers : insight and ideas for responsible marketers
247
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ECONIS (ZBW)
687
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1
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10
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687
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1
Consumer search : what can we learn from pre-purchase data?
Honka, Elisabeth
;
Seiler, Stephan
;
Ursu, Raluca
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 114-129
Persistent link: https://www.econbiz.de/10014527107
Saved in:
2
The effect of review images on review helpfulness : a contingency approach
Kübler, Raoul
;
Lobschat, Lara
;
Welke, Lina
;
Meij, Hugo …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 5-23
Persistent link: https://www.econbiz.de/10014526948
Saved in:
3
Healthy foods, healthy sales? : cross-category effects of a loyalty program promoting sales of fruit and vegetables
Panzone, Luca A.
;
Tocco, Barbara
;
Brečić, Ružica
; …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 85-103
Persistent link: https://www.econbiz.de/10014527095
Saved in:
4
Healthy shopping dynamics : the healthiness of sequential grocery choices
Ittersum, Koert van
;
Heide, Martine T. van der
; …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 24-40
Persistent link: https://www.econbiz.de/10014526950
Saved in:
5
Unlocking the potential of web data for retailing research
Guyt, Jonne
;
Datta, Hannes
;
Boegershausen, Johannes
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 130-147
Persistent link: https://www.econbiz.de/10014527110
Saved in:
6
Utilising eye-tracking data in retailing field research : a practical guide
Nordfält, Jens
;
Ahlbom, Carl-Philip
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 148-160
Persistent link: https://www.econbiz.de/10014527112
Saved in:
7
What is holding private label back in the United States and in emerging markets?
Steenkamp, Jan-Benedict E. M.
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 56-69
Persistent link: https://www.econbiz.de/10014527075
Saved in:
8
Where you live matters : the impact of offline retail density on mobile shopping app usage
Cui, Xuebin
;
Zhu, Ting
;
Chen, Yubo
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 41-55
Persistent link: https://www.econbiz.de/10014527073
Saved in:
9
The clock is tickin-Or is it? : customer satisfaction response to waiting shorter vs. longer than expected during a service encounter
Caruelle, Delphine
;
Lervik-Olsen, Line
;
Gustafsson, Anders
- In:
Journal of retailing
99
(
2023
)
2
,
pp. 247-264
Persistent link: https://www.econbiz.de/10014321982
Saved in:
10
Co-creating affective atmospheres in retail experience
Joy, Annamma
;
Wang, Jeff Jianfeng
;
Orazi, Davide C.
; …
- In:
Journal of retailing
99
(
2023
)
2
,
pp. 297-317
Persistent link: https://www.econbiz.de/10014322019
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