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~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~language:"bul"
~language:"deu"
~language:"eng"
~language:"hun"
~language:"msa"
~person:"Alba, Joseph W."
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Consumer behaviour
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Alba, Joseph W.
Griskevicius, Vladas
8
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8
Eisingerich, Andreas B
6
Fitzsimons, Gavan J.
6
Krishna, Aradhna
6
Park, C. Whan
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Schmitt, Bernd
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Malone, Chris
4
Morwitz, Vicki G.
4
Noseworthy, Theodore J.
4
Oyserman, Daphna
4
Park, Jason Whan
4
Rothman, Alexander J.
4
Shen, Hao
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Simonson, Itamar
4
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4
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of marketing
1
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ECONIS (ZBW)
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From brand aversion or indifference to brand attachment : authors' response to commentaries to Park, Eisingerich, and Park's brand attachment-aversion model
Park, C. Whan
;
Eisingerich, Andreas B
;
Park, Jason Whan
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
2
,
pp. 269-274
Persistent link: https://www.econbiz.de/10009766839
Saved in:
2
Pleasure principles : a review of research on hedonic consumption
Alba, Joseph W.
;
Williams, Elanor F.
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
1
,
pp. 2-18
Persistent link: https://www.econbiz.de/10009719564
Saved in:
3
Knowledge creation in consumer research : multiple routes, multiple criteria
Lynch, John G.
;
Alba, Joseph W.
;
Krishna, Aradhna
; …
- In:
Journal of consumer psychology : JCP : the official …
22
(
2012
)
4
,
pp. 473-485
Persistent link: https://www.econbiz.de/10009682431
Saved in:
4
When less is more : consumer aversion to unused utility
Bolton, Lisa E.
;
Alba, Joseph W.
- In:
Journal of consumer psychology : JCP : the official …
22
(
2012
)
3
,
pp. 369-383
Persistent link: https://www.econbiz.de/10009580754
Saved in:
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