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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Journal of marketing communications"
~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"Psychology & marketing"
~language:"bul"
~language:"eng"
~language:"msa"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
~type_genre:"Konferenzbeitrag"
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Consumer behaviour
Konsumentenverhalten
1,850
USA
437
United States
437
Holiday behaviour
427
Urlaubsverhalten
427
Brand image
377
Markenimage
377
Tourism
360
Tourismus
357
Advertising effects
356
Werbewirkung
356
Tourism marketing
292
Tourismusmarketing
292
Brand management
290
Markenführung
290
Beziehungsmarketing
273
Relationship marketing
273
Customer satisfaction
272
Kundenzufriedenheit
272
Social Web
256
Social web
256
Emotion
244
Advertising
238
Werbung
235
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221
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221
Personality psychology
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203
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184
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184
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183
Viral marketing
174
Virales Marketing
174
Dienstleistungsqualität
173
Service quality
173
Destination management
163
Destinationsmanagement
163
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162
Marketingmanagement
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106
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1,840
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1,850
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11
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11
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Han, Heesup
33
Janiszewski, Chris A.
11
Wyer, Robert S.
11
Hwang, Jinsoo
10
Hyun, Sunghyup Sean
10
Law, Chun Hung Roberts
10
Woodside, Arch G.
10
Grewal, Dhruv
9
Yi, Youjae
9
Kim, Jinkyung Jenny
8
Krishna, Aradhna
8
Laran, Juliano
8
Bagchi, Rajesh
7
Belk, Russell W.
7
Jiang, Yuwei
7
Kim, Insin
7
Kim, Seongseop
7
Rucker, Derek D.
7
Shiv, Baba
7
Wong, IpKin Anthony
7
Yu, Jongsik
7
Argo, Jennifer J.
6
Bearden, William O.
6
Berger, Jonah
6
Flavián Blanco, Carlos
6
Folkes, Valerie S.
6
Hsu, Cathy H. C.
6
Kidwell, Blair
6
Kim, Jungkeun
6
Kim, Wansoo
6
Lichtenstein, Donald R.
6
Lim, Weng Marc
6
McGill, Ann L.
6
Meyers-Levy, Joan
6
Morales, Andrea C.
6
Muehling, Darrel D.
6
Pieters, Rik
6
Sprott, David E.
6
Sung, Yongjun
6
Vohs, Kathleen D.
6
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of marketing communications
Journal of travel and tourism marketing
Psychology & marketing
Journal of business research : JBR
1,971
Journal of retailing and consumer services
1,930
International journal of consumer studies
760
International journal of hospitality management
723
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
329
Journal of international consumer marketing
319
Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
297
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Marketing letters : a journal of research in marketing
289
The international review of retail, distribution and consumer research
289
Journal of marketing
288
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
245
Marketing intelligence & planning
241
Food policy : economics planning and politics of food and agriculture
240
Young consumers : insight and ideas for responsible marketers
240
Journal of food products marketing
231
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ECONIS (ZBW)
1,850
Showing
1
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1,850
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1
Adbusting : how advertising altered by activists affects brands
Maier, Erik
;
Mafael, Alexander
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 938-957
Persistent link: https://www.econbiz.de/10014519056
Saved in:
2
Augmented reality marketing and consumer-brand relationships : how closeness drives brand love
Rauschnabel, Philipp A.
;
Hüttl-Maack, Verena
;
Ahuvia, …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 819-837
Persistent link: https://www.econbiz.de/10014518840
Saved in:
3
The bittersweet of consumer-human brand relationships in the social media context
Honora, Andreawan
;
Zadeh, Maryam Memar
;
Haggerty, Nicole
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 547-574
Persistent link: https://www.econbiz.de/10014467612
Saved in:
4
Bleeding hearts and heartless believers : how political ideology impacts consumer grit and moral consumer choices
Pant, Logan
;
Kidwell, Blair
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 1036-1044
Persistent link: https://www.econbiz.de/10014530890
Saved in:
5
Business cycle effects on consumer behavior : a conceptual framework and research agenda
Hampson, Daniel P.
;
Xie, Yi
;
Li, Weiyi
;
Kou, Sining
; …
- In:
Psychology & marketing
41
(
2024
)
2
,
pp. 379-393
Persistent link: https://www.econbiz.de/10014467578
Saved in:
6
Compensatory consumption and unplanned purchases : the moderating role of the decision frame effect
Kim, Jungkeun
;
Lee, Eunji
;
Park, Suh-Young Irene
; …
- In:
Journal of travel and tourism marketing
41
(
2024
)
2
,
pp. 186-207
Persistent link: https://www.econbiz.de/10014513631
Saved in:
7
Constructing a sensory model of Chinese luxury hotel experiences from mental imagery perspective
Hung, Kam
;
Hsu, Cathy H. C.
;
Yang, Xiaotao
- In:
Journal of travel and tourism marketing
41
(
2024
)
6
,
pp. 791-810
Persistent link: https://www.econbiz.de/10014566321
Saved in:
8
Consumer guilt proneness scale : assessing individual differences in responses to transgressive consumption situations
Martins, Carla C.
;
Silva, Susana C.
;
Radomska, Joanna
; …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 838-859
Persistent link: https://www.econbiz.de/10014519042
Saved in:
9
Converting idol attachment into place attachment : a study of fan tourists' idol-following travel
Yan, Huili
;
Wei, Yuzhi
;
Xiong, Hao
;
Wang, Luqing
- In:
Journal of travel and tourism marketing
41
(
2024
)
5
,
pp. 775-790
Persistent link: https://www.econbiz.de/10014566311
Saved in:
10
Counterfeits can benefit original products when people are caught using counterfeits
Wang, Liangyan
;
Wang, Qin
;
Chan, Eugene Y.
;
Keller, L. R.
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 977-988
Persistent link: https://www.econbiz.de/10014519136
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