Constructing a sensory model of Chinese luxury hotel experiences from mental imagery perspective
Year of publication: |
2024
|
---|---|
Authors: | Hung, Kam ; Hsu, Cathy H. C. ; Yang, Xiaotao |
Published in: |
Journal of travel and tourism marketing. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7306, ZDB-ID 2112951-4. - Vol. 41.2024, 6, p. 791-810
|
Subject: | Chinese luxury consumers | experience dimensions | luxury hospitality experience | mental imagery | sensory processing | Zaltman metaphor elicitation technique (ZMET) | Luxusgüter | Luxury goods | Konsumentenverhalten | Consumer behaviour | China | Hotellerie | Hotel industry | Wahrnehmung | Perception |
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