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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~language:"bul"
~language:"deu"
~language:"eng"
~language:"hun"
~language:"msa"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Consumer behaviour
Konsumentenverhalten
581
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225
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225
Personality psychology
93
Persönlichkeitspsychologie
93
Emotion
77
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75
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59
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54
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Janiszewski, Chris A.
11
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8
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Wyer, Robert S.
8
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7
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7
Shiv, Baba
7
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6
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6
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6
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6
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6
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6
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5
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5
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Bolton, Lisa E.
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Chattopadhyay, Amitava
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Dahl, Darren W.
4
Elder, Ryan S.
4
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4
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of retailing and consumer services
1,930
Journal of business research : JBR
1,887
International journal of consumer studies
754
International journal of hospitality management
723
Psychology & marketing
652
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
European journal of marketing : EJM
348
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of international consumer marketing
312
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
303
Journal of marketing communications
295
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Marketing letters : a journal of research in marketing
289
The journal of consumer marketing
284
Cogent business & management
283
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Journal of marketing
277
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
Marketing intelligence & planning
241
Food policy : economics planning and politics of food and agriculture
240
Young consumers : insight and ideas for responsible marketers
240
Journal of food products marketing
231
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ECONIS (ZBW)
581
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81
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81
Boomerang effects of low price discounts : how low price discounts affect purchase propensity
Cai, Fengyan
;
Bagchi, Rajesh
;
Gauri, Dinesh Kumar
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
5
,
pp. 804-816
Persistent link: https://www.econbiz.de/10011435803
Saved in:
82
Brand public
Arvidsson, Adam
;
Caliandro, Alessandro
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
5
,
pp. 727-748
Persistent link: https://www.econbiz.de/10011435766
Saved in:
83
Choosing between two evils : the determinants of preferences for two equally goal-inconsistent options
Gao, Leilei
;
Li, Yanjie
;
Wyer, Robert S.
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
6
,
pp. 1002-1012
Persistent link: https://www.econbiz.de/10011489895
Saved in:
84
The contingent nature of the symbolic associations of visual design elements : the case of brand logo frames
Fajardo, Tatiana M.
;
Zhang, Jiao
;
Tsiros, Michael
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
4
,
pp. 549-566
Persistent link: https://www.econbiz.de/10011734548
Saved in:
85
Coping and construal level matching drives health message effectiveness via response efficacy or self-efficacy enhancement
Han, Dahee
;
Duhachek, Adam
;
Agrawal, Nidhi
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
3
,
pp. 429-447
Persistent link: https://www.econbiz.de/10011584249
Saved in:
86
Does your company have the right logo? : how and why circular- and angular-logo shapes influence brand attribute judgments
Jiang, Yuwei
;
Gorn, Gerald J.
;
Galli, Maria
; …
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
5
,
pp. 709-726
Persistent link: https://www.econbiz.de/10011435747
Saved in:
87
Dynamics of communicator and audience power : the persuasiveness of competence versus warmth
Dubois, David
;
Rucker, Derek D.
;
Galinsky, Adam D.
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
1
,
pp. 68-85
Persistent link: https://www.econbiz.de/10011521914
Saved in:
88
Effects of objective and evaluative front-of-package cues on food evaluation and choice : the moderating influence of comparative and noncomparative processing contexts
Newman, Christopher L.
;
Howlett, Elizabeth
;
Burton, Scot
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
5
,
pp. 749-766
Persistent link: https://www.econbiz.de/10011435777
Saved in:
89
The favor request effect : requesting a favor from consumers to seal the deal
Blanchard, Simon J.
;
Carlson, Kurt A.
;
Hyodo, Jamie D.
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
6
,
pp. 985-1001
Persistent link: https://www.econbiz.de/10011489891
Saved in:
90
How content acquisition method affects word of mouth
Chen, Zoey
;
Berger, Jonah
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
1
,
pp. 86-102
Persistent link: https://www.econbiz.de/10011521917
Saved in:
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