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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~language:"eng"
~language:"spa"
~person:"Bagchi, Rajesh"
~subject:"Consumer behaviour"
~subject:"Impact assessment"
~subject:"United States"
~type_genre:"Article in journal"
~type_genre:"Guidebook"
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Consumer behaviour
Impact assessment
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Konsumentenverhalten
7
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Bagchi, Rajesh
Janiszewski, Chris A.
12
Laran, Juliano
9
Krishna, Aradhna
8
Wyer, Robert S.
8
Bearden, William O.
7
Fishbach, Ayelet
7
Morales, Andrea C.
7
Rucker, Derek D.
7
Shiv, Baba
7
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6
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6
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6
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6
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6
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6
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6
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6
Pieters, Rik
6
Thompson, Craig J.
6
Vohs, Kathleen D.
6
Wilcox, Keith
6
Zhang, Ying
6
Aaker, Jennifer
5
Belk, Russell W.
5
Bolton, Lisa E.
5
Dahl, Darren W.
5
Folkes, Valerie S.
5
Gal, David
5
Grewal, Dhruv
5
Hardesty, David M.
5
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5
Hoch, Stephen J.
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Huang, Szu-chi
5
John, Deborah Roedder
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5
Labroo, Aparna A.
5
Lehmann, Donald R.
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5
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of marketing
1
Journal of marketing theory and practice : JMTP
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of retailing
1
Marketing letters : a journal of research in marketing
1
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ECONIS (ZBW)
7
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1
The impact of crowding on calorie consumption
Hock, Stefan J.
;
Bagchi, Rajesh
- In:
Journal of consumer research : JCR ; an …
44
(
2018
)
5
,
pp. 1123-1140
Persistent link: https://www.econbiz.de/10011844141
Saved in:
2
Boomerang effects of low price discounts : how low price discounts affect purchase propensity
Cai, Fengyan
;
Bagchi, Rajesh
;
Gauri, Dinesh Kumar
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
5
,
pp. 804-816
Persistent link: https://www.econbiz.de/10011435803
Saved in:
3
Illusionary progress in loyalty programs : magnitudes, reward distances, and step-size ambiguity
Bagchi, Rajesh
;
Li, Xingbo
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
),
pp. 184-197
Persistent link: https://www.econbiz.de/10009777140
Saved in:
4
Years, months, and days versus 1, 12, and 365 : the influence of units versus numbers
Monga, Ashwani
;
Bagchi, Rajesh
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
),
pp. 198-212
Persistent link: https://www.econbiz.de/10009777139
Saved in:
5
$29 for 70 items or 70 items for $29? : how presentation order affects package perceptions
Bagchi, Rajesh
;
Davis, Derick F.
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
1
,
pp. 62-73
Persistent link: https://www.econbiz.de/10009563555
Saved in:
6
Years, months, and days versus 1, 12, and 365 : the influence of units versus numbers
Monga, Ashwani
;
Bagchi, Rajesh
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
1
,
pp. 185-198
Persistent link: https://www.econbiz.de/10009563536
Saved in:
7
Illusionary progress in loyalty programs : magnitudes, reward distances, and step-size ambiguity
Bagchi, Rajesh
;
Li, Xingbo
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
5
,
pp. 888-901
Persistent link: https://www.econbiz.de/10008856956
Saved in:
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