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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~subject:"Experiment"
~subject:"Niedrigpreisstrategie"
~type_genre:"Article in journal"
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Niedrigpreisstrategie
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Bagchi, Rajesh
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Cai, Fengyan
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of retailing and consumer services
8
Journal of business research : JBR
7
Journal of retailing
5
Journal of marketing research : JMR
4
Quantitative marketing and economics : QME
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of consumer behaviour : an international research review
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Journal of marketing
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Psychology & marketing
3
The international review of retail, distribution and consumer research
3
Information systems research : ISR
2
Journal of the Academy of Marketing Science
2
Marketing intelligence & planning
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Marketing letters : a journal of research in marketing
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Decision sciences : DS
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Economic and business review : EBR
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European journal of marketing
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European journal of marketing : EJM
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European retail research
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Global business & economics review
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of contemporary hospitality management
1
International journal of industrial organization
1
International journal of market research
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Journal of Asian finance, economics and business : JAFEB
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Journal of Islamic marketing : JIMA
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Journal of advertising : official publication of the American Academy of Advertising
1
Journal of advertising research
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Journal of air transport management
1
Journal of business economics : JBE
1
Journal of business logistics : JBL
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Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
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Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of economic behavior & organization : JEBO
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of international marketing and marketing research
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Boomerang effects of low price discounts : how low price discounts affect purchase propensity
Cai, Fengyan
;
Bagchi, Rajesh
;
Gauri, Dinesh Kumar
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
5
,
pp. 804-816
Persistent link: https://www.econbiz.de/10011435803
Saved in:
2
The effect of mere touch on perceived ownership
Peck, Joann
;
Shu, Suzanne B.
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
3
,
pp. 434-447
Persistent link: https://www.econbiz.de/10003895835
Saved in:
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