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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary journal"
~isPartOf:"Quantitative marketing and economics : QME"
~language:"eng"
~subject:"Spieltheorie"
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Spieltheorie
Sales promotion
15
Verkaufsförderung
15
Preismanagement
10
Pricing strategy
10
Consumer behaviour
8
Konsumentenverhalten
8
Theorie
5
Theory
5
Low-cost strategy
4
Niedrigpreisstrategie
4
Price promotions
4
Experiment
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Game theory
3
Preisdifferenzierung
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Price discrimination
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Computerspiel
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Feldforschung
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Field research
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Pricing
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Product differentiation
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Rabatt
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Rebate
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Stockpiling
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Video game
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discount
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Abfallvermeidung
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Advance purchase
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App monetization
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Asymmetric information
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Asymmetrische Information
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Baumwollmarkt
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Beneficiary framing
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Bertrand supertraps
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Anderson, Thomas M.
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Bagchi, Rajesh
1
Hock, Stefan J.
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Levav, Jonathan
1
Lo, Desmond
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Nair, Harikesh
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Runge, Julian
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Salant, Stephen W.
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Journal of consumer research : JCR ; an interdisciplinary journal
Quantitative marketing and economics : QME
European journal of operational research : EJOR
2
Journal of retailing and consumer services
2
Omega : the international journal of management science
2
CEMMAP working papers / Centre for Microdata Methods and Practice
1
Discussion paper series / School of Economics and Finance, the University of Hong Kong
1
International journal of industrial organization
1
International journal of information systems and supply chain management : JISSCM ; an official publication of the Information Resources Management Association
1
International journal of production research
1
International transactions in operational research : ITOR ; a journal of the International Federation of Operational Research Societies (IFORS)
1
Journal of economic behavior & organization : JEBO
1
Journal of electronic commerce in organizations : JECO
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of marketing
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Journal of marketing research : JMR
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Stanford University Graduate School of Business research paper
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Supply-chain management : theories, activities/functions and problems
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The economic journal : the journal of the Royal Economic Society
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Transportation research / E : an international journal
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Working papers / Penn Institute for Economic Research
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ECONIS (ZBW)
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Price promotions and "freemium" app monetization
Runge, Julian
;
Levav, Jonathan
;
Nair, Harikesh
- In:
Quantitative marketing and economics : QME
20
(
2022
)
2
,
pp. 101-139
Persistent link: https://www.econbiz.de/10013455903
Saved in:
2
Promotional games increase consumer conversion rates and spending
Hock, Stefan J.
;
Bagchi, Rajesh
;
Anderson, Thomas M.
- In:
Journal of consumer research : JCR ; an …
47
(
2020
)
1
,
pp. 79-99
Persistent link: https://www.econbiz.de/10012234352
Saved in:
3
The strategic use of early bird discounts for dealers
Lo, Desmond
;
Salant, Stephen W.
- In:
Quantitative marketing and economics : QME
14
(
2016
)
2
,
pp. 97-127
Persistent link: https://www.econbiz.de/10011531544
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