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~isPartOf:"Journal of destination marketing & management"
~person:"Bigné Alcañiz, J. Enrique"
~person:"Ruyter, Ko de"
~subject:"Customer satisfaction"
~subject:"Online-Marketing"
~subject:"Social relations"
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Journal of destination marketing & management
Journal of business research : JBR
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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International journal of advertising : the review of marketing communications
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International journal of contemporary hospitality management
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What drives the helpfulness of online reviews? : a deep learning study of sentiment analysis, pictorial content and reviewer expertise for mature destinations
Bigné Alcañiz, J. Enrique
;
Ruiz Mafe, Carla
;
Cuenca, …
- In:
Journal of destination marketing & management
20
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012588607
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