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~isPartOf:"Journal of electronic commerce research : JECR"
~person:"Chia, Kai-Chieh"
~person:"Huang, Hsin-Yi"
~subject:"Social relations"
~subject:"Virales Marketing"
~type_genre:"Aufsatz in Zeitschrift"
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Social relations
Virales Marketing
Social Web
2
Social web
2
Soziale Beziehungen
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Beziehungsmarketing
1
Consumer behaviour
1
Customer satisfaction
1
Habit
1
Interia
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Interpersonal relationships
1
Konsumentenverhalten
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Kundenzufriedenheit
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Perceived value
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Relationship marketing
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Satisfaction
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Social capital
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Social capital theory
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Social commerce
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Social exchange theory
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Social learning theory
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Social network
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Soziales Netzwerk
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Sozialkapital
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Aufsatz in Zeitschrift
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Chia, Kai-Chieh
Huang, Hsin-Yi
Bigné Alcañiz, J. Enrique
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Chen, Xiayu
1
Chu, Xiumin
1
Cortese, Juliann
1
Dens, Nathalie
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Diwanji, Vaibhav S.
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Farzana Quoquab
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Gu, Rui
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1
Herrando, Carolina
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Horng, Shwu-Min
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Hsieh, Jung-Kuei
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Hsu, Chih-Chen
1
Jihad Mohammad
1
Jiménez Martínez, Julio
1
Law, Rob
1
Lee, Jin Kyun
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Lee, Shu-yueh
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Li, Xichen
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Lu, Xiaoling
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Main, Naser Alolayyan
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Martín de Hoyos, María José
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Martínez-Navarro, Jesús
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Mu, Jifeng
1
Nakayama, Makoto
1
Oh, Lih-Bin
1
Pelsmacker, Patrick de
1
Purnawirawan, Nathalia
1
Qi, Jiayin
1
Qian, Da
1
Qin, Li
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Journal of electronic commerce research : JECR
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ECONIS (ZBW)
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The identification of ideal social media influencers : integrating the social capital, social exchange, and social learning theories
Chia, Kai-Chieh
;
Hsu, Chih-Chen
;
Lin, Liang-Tay
;
Tseng, …
- In:
Journal of electronic commerce research : JECR
22
(
2021
)
1
,
pp. 4-21
Persistent link: https://www.econbiz.de/10012519195
Saved in:
2
Remaining of current social network sites : an unconscious and conscious perspective
Huang, Hsin-Yi
;
Shih, Sheng-Pao
- In:
Journal of electronic commerce research : JECR
20
(
2019
)
2
,
pp. 118-140
Persistent link: https://www.econbiz.de/10012153951
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