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~isPartOf:"Journal of electronic commerce research : JECR"
~subject:"E-commerce"
~subject:"Electronic Commerce"
~subject:"Marketingtheorie"
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Subject
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E-commerce
Electronic Commerce
Marketingtheorie
Consumer behaviour
57
Konsumentenverhalten
57
Internet marketing
49
Online-Marketing
49
Social Web
42
Social web
42
Online retailing
33
Online-Handel
33
Viral marketing
33
Virales Marketing
33
Beziehungsmarketing
30
Relationship marketing
30
Customer satisfaction
14
Kundenzufriedenheit
14
Advertising effects
13
Werbewirkung
13
Brand management
12
Markenführung
12
Social media
12
Website
12
Brand image
11
Markenimage
11
China
8
Confidence
7
Structural equation model
7
Strukturgleichungsmodell
7
Vertrauen
7
Credibility
6
Dienstleistungsqualität
6
Glaubwürdigkeit
6
Service quality
6
USA
6
United States
6
Advertising
5
Information behaviour
5
Informationsverhalten
5
Personalisierung
5
Personalization
5
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Type of publication
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Article
31
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Article in journal
31
Aufsatz in Zeitschrift
31
Language
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English
31
Author
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Luo, Xin
3
Aghanli, Niloofar
1
Balasubramanian, Siva Kumar
1
Belanger, France
1
Bijmolt, Tammo H. A.
1
Brengman, Malaika
1
Cai, Jingxuan
1
Chao, Hung-yi
1
Chen, Jason C. H.
1
Chen, Shengjun
1
Chiu, Yu-Ping
1
Chu, Chenyu
1
Chun, Wootae
1
Cortese, Juliann
1
Curth, Marcelo
1
Dang, Yan Mandy
1
Diwanji, Vaibhav S.
1
Eid, Mustafa I.
1
Fang, Shyh-Rong
1
Featherman, Mauricio S.
1
Garcia, Alexandre dos Santos
1
Ghadamosi, Ayantunji
1
Guo, Xiaolong
1
Hajli, Nick
1
Hoekstra, Janita Cornelia
1
Hsieh, Ai-Yun
1
Hsu, Sonya H. Y.
1
Huizingh, Eelko
1
Javier, Miranda, F.
1
Jeansson, John
1
Karimov, Farhod P.
1
Keng, Ching-jui
1
Kiang, Melody Y.
1
Krawczyk, Adriana C.
1
Kulviwat, Songpol
1
Lee, Shih-Yang
1
Li, Eldon Yu-zen
1
Li, Minqiang
1
Li, Xichen
1
Li, Zhiyong
1
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Published in...
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Journal of electronic commerce research : JECR
Industrial marketing management : the international journal for industrial and high-tech firms
140
SpringerLink / Bücher
134
Journal of business research : JBR
118
Journal of retailing and consumer services
105
Journal of historical research in marketing
85
Marketing theory
83
Journal of marketing management : MM
66
Journal of the Academy of Marketing Science
65
Journal of macromarketing : examining the interactions among markets, marketing, and society
58
International journal of electronic marketing and retailing : IJEMR
50
Electronic commerce research
49
International journal of electronic customer relationship management : IJECRM
47
Springer eBook Collection / Business and Economics
46
The journal of business & industrial marketing
45
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
43
Management science : journal of the Institute for Operations Research and the Management Sciences
42
Information systems research : ISR
41
Gabler Edition Wissenschaft
40
Legends in marketing
40
International journal of internet marketing and advertising : IJIMA
38
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
38
Journal of marketing
38
Journal of retailing
38
Marketing : ZFP ; journal of research and management
38
European journal of marketing : EJM
37
European journal of operational research : EJOR
36
Journal of internet commerce
36
Journal of management information systems : JMIS
36
Journal of marketing research : JMR
36
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
35
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
35
Electronic markets : the international journal on networked business
34
International journal of e-business research : an official publication of the Information Resources Management Association
33
Lehrbuch
33
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
32
International journal of business information systems : IJBIS
32
International journal of electronic commerce : IJEC
32
International journal of production economics
32
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
29
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ECONIS (ZBW)
31
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1
Comparing the impact of presentation format of consumer generated reviews on shoppers' decisions in an online social commerce environment
Diwanji, Vaibhav S.
;
Cortese, Juliann
- In:
Journal of electronic commerce research : JECR
22
(
2021
)
1
,
pp. 22-45
Persistent link: https://www.econbiz.de/10012519208
Saved in:
2
Advertising or brokerage model for social platforms with a commerce feature
Nan, Guofang
;
Chu, Chenyu
;
Li, Zhiyong
;
Li, Minqiang
- In:
Journal of electronic commerce research : JECR
22
(
2021
)
2
,
pp. 155-177
Persistent link: https://www.econbiz.de/10012816120
Saved in:
3
Juxtaposing impacts of social media interaction experiences on e-commerce reputation
Li, Xichen
;
Liao, Qinyu
;
Luo, Xin
;
Wang, Yaoyu
- In:
Journal of electronic commerce research : JECR
21
(
2020
)
2
,
pp. 75-95
Persistent link: https://www.econbiz.de/10012295991
Saved in:
4
Online engagement in investments of online travel agencies : a game-theoretic approach
Zheng, Xiabing
;
Guo, Xiaolong
- In:
Journal of electronic commerce research : JECR
17
(
2016
)
3
,
pp. 256-265
Persistent link: https://www.econbiz.de/10011563213
Saved in:
5
Understanding the impact of social commerce website technical features on repurchase intention : a Chinese guanxi perspective
Lin, Jiabao
;
Yan, Yanmei
;
Chen, Shengjun
;
Luo, Xin
- In:
Journal of electronic commerce research : JECR
18
(
2017
)
3
,
pp. 225-244
Persistent link: https://www.econbiz.de/10011746728
Saved in:
6
Where to place online advertisements? : the commercialization congruence between online advertising and web site context
Hsieh, Ai-Yun
;
Lo, Shao-Kang
;
Chiu, Yu-Ping
- In:
Journal of electronic commerce research : JECR
17
(
2016
)
1
,
pp. 36-46
Persistent link: https://www.econbiz.de/10011452227
Saved in:
7
The influence of culture in website design and users' perceptions : three systematic reviews
Moura, Francisco Tigre
;
Singh, Nitish
;
Chun, Wootae
- In:
Journal of electronic commerce research : JECR
17
(
2016
)
4
,
pp. 312-339
Persistent link: https://www.econbiz.de/10011626496
Saved in:
8
The reliability of online review helpfulness
Wan, Yun
;
Nakayama, Makoto
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
3
,
pp. 179-189
Persistent link: https://www.econbiz.de/10010424800
Saved in:
9
Providing information and enabling transactions : which website function is more important for success?
Hoekstra, Janita Cornelia
;
Huizingh, Eelko
;
Bijmolt, …
- In:
Journal of electronic commerce research : JECR
16
(
2015
)
2
,
pp. 81-94
Persistent link: https://www.econbiz.de/10011296888
Saved in:
10
Exploring service quality dimensions in B2b e-marketplaces
Soledad, Janita, M.
;
Javier, Miranda, F.
- In:
Journal of electronic commerce research : JECR
14
(
2013
)
4
,
pp. 363-386
Persistent link: https://www.econbiz.de/10010232541
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