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~isPartOf:"Journal of engineering and technology management : JET-M"
~source:"econis"
~source:"repec"
~subject:"CONSUMER research"
~subject:"Customer management"
~subject:"Customer"
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Involvement of "ostensible customers" in really new innovation : failure of a start-up
Scaringella, Laurent
- In:
Journal of engineering and technology management : JET-M
43
(
2017
),
pp. 1-18
Persistent link: https://www.econbiz.de/10011702584
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