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~isPartOf:"Journal of fashion marketing and management"
~person:"Phau, Ian"
~subject:"Konsumentenverhalten"
~subject:"Macroeconomic performance"
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"Bonds" or "Calvin Klein" Down-under : consumer ethnocentric and brand country origin effects towards men's underwear
Lee, Wai Jin
;
Phau, Ian
;
Roy, Rajat
- In:
Journal of fashion marketing and management
17
(
2013
)
1
,
pp. 65-84
Persistent link: https://www.econbiz.de/10009732062
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