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~isPartOf:"Journal of global marketing"
~isPartOf:"Journal of promotion management : JPM"
~person:"Schivinski, Bruno"
~subject:"Kulturelle Identität"
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Journal of global marketing
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Do consumers acculturated to global consumer culture buy more impulsively? : the moderating role of attitudes towards and beliefs about advertising
Czarnecka, Barbara
;
Schivinski, Bruno
- In:
Journal of global marketing
32
(
2019
)
4
,
pp. 219-238
Persistent link: https://www.econbiz.de/10012201029
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