//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of global marketing"
~person:"Czarnecka, Barbara"
~subject:"Markenführung"
~subject:"Werbung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Advertising response"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Markenführung
Werbung
AGCC
1
Advertising
1
Advertising effects
1
Consumer behaviour
1
Cultural identity
1
Konsumentenverhalten
1
Kulturelle Identität
1
Werbewirkung
1
attitudes towards advertising
1
beliefs about advertising
1
impulsive buying
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Czarnecka, Barbara
Desmarais, Fabrice
2
Hornikx, Jos
2
Um, Nam-hyun
2
Abu Farha, Allam K.
1
Al Halbadia, Salem Mohamed
1
Al-Kwifi, Osama Sam
1
Arora, Nilesh
1
Bakir, Aysen
1
Billore, Aditya
1
Boyle, Brett
1
Butt, Irfan
1
Chen, Huan
1
Chetioui, Youssef
1
Choi, Jin-A.
1
Darmawan, Ida
1
DelVecchio, Devon
1
Dodoo, Naa Amponsah
1
Ghanem, Salma
1
Gupta, Manali
1
Guptha, Ch. Abhinav
1
Heuvel, Jauke van den
1
Huh, Jisu
1
Jae, Haeran
1
Janssen, Anne
1
Jayasimha, K. R.
1
Ju, Ilyoung
1
Kalliny, Morris
1
Koku, Paul Sergius
1
Lalwani, Ashok K.
1
Lebdaoui, Hind
1
Lewis, Robert
1
Ling, Pee Beng
1
Liébana-Cabanillas, Francisco
1
Lwin, May O.
1
Malik, Garima
1
Manrai, Ajay K.
1
Marchegiani, Christopher
1
Martín-Santana, Josefa D.
1
Meurs, Frank van
1
more ...
less ...
Published in...
All
Journal of global marketing
Journal of customer behaviour
1
Journal of promotion management : JPM
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Do consumers acculturated to global consumer culture buy more impulsively? : the moderating role of attitudes towards and beliefs about advertising
Czarnecka, Barbara
;
Schivinski, Bruno
- In:
Journal of global marketing
32
(
2019
)
4
,
pp. 219-238
Persistent link: https://www.econbiz.de/10012201029
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->