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~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~person:"Ko, Eunju"
~subject:"Customer satisfaction"
~subject:"Dienstleistungsqualität"
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Customer satisfaction
Dienstleistungsqualität
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Consumer behaviour
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of business research : JBR
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How do customers' SNS participation activities impact on customer equity drivers and customer loyalty? : focus on the SNS services of a global SPA brand
Chae, Heeju
;
Ko, Eunju
;
Han, Jinghe
- In:
Journal of global scholars of marketing science : …
25
(
2015
)
2
,
pp. 122-141
Persistent link: https://www.econbiz.de/10011302923
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