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~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"The international journal of bank marketing : IJBM"
~person:"Gil Saura, Irene"
~subject:"Beziehungsmarketing"
~subject:"Markenführung"
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Beziehungsmarketing
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Gil Saura, Irene
Mavondo, Felix
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Ramkissoon, Haywantee
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Journal of hospitality marketing & management
The international journal of bank marketing : IJBM
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
4
The journal of brand management : an international journal
3
International journal of hospitality management
2
Journal of vacation marketing : an international journal
2
Management decision : MD
2
The international review of retail, distribution and consumer research
2
The journal of services marketing
2
The service industries journal
2
Big data and innovation in tourism, travel, and hospitality : managerial approaches, techniques, and applications
1
European retail research
1
International journal of retail & distribution management
1
International journal of retail and distribution management
1
Journal of electronic commerce research : JECR
1
Journal of industrial and business economics
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of retailing and consumer services
1
Journal of service management
1
Journal of service theory and practice : JSTP
1
Service business
1
Strategic marketing in tourism services
1
The journal of business & industrial marketing
1
The journal of product & brand management
1
Tourism economics : the business and finance of tourism and recreation
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Tourism review : the official journal of the AIEST
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ECONIS (ZBW)
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Managers' perceptions of delivered value in the hospitality industry
Gallarza, Martina G.
;
Santos Arteaga, Francisco Javier
; …
- In:
Journal of hospitality marketing & management
24
(
2015
)
7/8
,
pp. 857-893
Persistent link: https://www.econbiz.de/10011433722
Saved in:
2
ICT, IMC, and brand equity in high-quality hotels of Dalmatia : an analysis from guest perceptions
Šerić, Maja
;
Gil Saura, Irene
- In:
Journal of hospitality marketing & management
21
(
2012
)
7/8
,
pp. 821-851
Persistent link: https://www.econbiz.de/10009688552
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