Managers' perceptions of delivered value in the hospitality industry
Martina G. Gallarza (Marketing Department, University of Valencia, Valencia, Spain), Francisco Arteaga (Department of Biostatistics and Investigation, Facultad de Medicina y Odontologia, Universidad Católica de Valencia San Vicente Mártir, Valencia, Spain), Irene Gil-Saura (Marketing Department, University of Valencia, Valencia, Spain)
| Year of publication: |
October-December 2015
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|---|---|
| Authors: | Gallarza, Martina G. ; Santos Arteaga, Francisco Javier ; Gil Saura, Irene |
| Published in: |
Journal of hospitality marketing & management. - Philadelphia, Pa. : Taylor & Francis, ISSN 1936-8623, ZDB-ID 2493700-9. - Vol. 24.2015, 7/8, p. 857-893
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| Subject: | delivered value | customer orientation | service culture | marketing myopia | hotel | index | Gastgewerbe | Hospitality industry | Beziehungsmarketing | Relationship marketing | Hotellerie | Hotel industry | Dienstleistungsqualität | Service quality | Kundenwert | Customer value | Unternehmenskultur | Corporate culture | Dienstleistungsmanagement | Service management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/19368623.2015.964898 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011433722