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~isPartOf:"Journal of hospitality marketing & management"
~source:"econis"
~subject:"Brand image"
~subject:"Markenführung"
~subject:"Online-Marketing"
~subject:"Service quality"
~subject:"Social web"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Conference proceedings"
~type_genre:"Festschrift"
~type_genre:"Glossar enthalten"
~type_genre:"Glossary included"
~type_genre:"Marktinformation"
~type_genre:"Umfrage"
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Brand image
Markenführung
Online-Marketing
Service quality
Social web
Consumer behaviour
245
Konsumentenverhalten
245
Customer satisfaction
91
Kundenzufriedenheit
91
Dienstleistungsqualität
77
Hotel industry
77
Hotellerie
77
Beziehungsmarketing
73
Relationship marketing
73
Gastronomie
57
Restaurant industry
57
Emotion
35
Viral marketing
29
Virales Marketing
29
Beschwerdemanagement
26
Complaint management
26
Brand management
25
Markenimage
25
Internet marketing
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Social Web
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Holiday behaviour
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Online-Handel
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Markenartikel
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trust
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Han, Heesup
4
Cobanoglu, Cihan
3
Jin, Naehyun Paul
3
Lee, Seonjeong
3
Line, Nathaniel D.
3
Mavondo, Felix
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Tang, Liang
3
Akhtar, Nadeem
2
Amin, Muslim
2
Assaker, Guy
2
Baloglu, Seyhmus
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Dewnarain, Senika
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Fan, Alei
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Goh, Ben
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Khoo-Lattimore, Catheryn
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Kim, Kyungmin
2
Kim, Min-Seong
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Kim, Soon-Ho
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Lee, Yong-Ki
2
Mattila, Anna S.
2
Miao, Li
2
O'Connor, Peter
2
Ouyang, Zhe
2
Park, Jeong-Yeol
2
Prayag, Girish
2
Qu, Hailin
2
Ramkissoon, Haywantee
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Ro, Heejung
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Romero, Jaime
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1
Akhtar, Muhammad Nadeem
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Al-Ansi, Amr
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1
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Journal of hospitality marketing & management
Journal of business research : JBR
787
Journal of retailing and consumer services
701
The journal of product & brand management
313
International journal of hospitality management
307
The journal of brand management : an international journal
299
Psychology & marketing
192
Asia Pacific journal of marketing and logistics
166
Journal of marketing communications
161
International journal of internet marketing and advertising : IJIMA
153
Journal of travel and tourism marketing
137
The journal of services marketing
134
International journal of contemporary hospitality management
131
Cogent business & management
130
European journal of marketing : EJM
128
International journal of advertising : the review of marketing communications
124
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
114
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
112
Journal of international consumer marketing
112
International journal of consumer studies
108
Journal of promotion management : innovations in planning and applied research
103
Journal of strategic marketing
103
Journal of marketing
102
Marketing intelligence & planning
98
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
97
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
97
The service industries journal
97
International journal of electronic marketing and retailing : IJEMR
96
Journal of the Academy of Marketing Science
96
Journal of marketing management : MM
93
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
91
Journal of internet commerce
91
Technological forecasting & social change : an international journal
91
The journal of consumer marketing
91
Journal of global marketing
86
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
86
Marketing letters : a journal of research in marketing
86
Tourism management : research, policies, practice
86
Journal of fashion marketing and management
85
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
79
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ECONIS (ZBW)
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1
Social connectedness and well-being of elderly customers : do employee-to-customer interactions matter?
Feng, Kuo
;
Altinay, Levent
;
Alrawadieh, Zaid
- In:
Journal of hospitality marketing & management
32
(
2023
)
2
,
pp. 174-195
Persistent link: https://www.econbiz.de/10013545829
Saved in:
2
Social media content strategy in hospitality : the impact of experiential posts and response congruence on engagement, hotel image, and booking intention
Veloso, Mónica
;
Ieva, Marco
;
Gómez-Suárez, Mónica
- In:
Journal of hospitality marketing & management
33
(
2024
)
1
,
pp. 57-77
Persistent link: https://www.econbiz.de/10014438602
Saved in:
3
Service robot's responses in service recovery and service evaluation : the moderating role of robots' social perception
Shan, Minghui
;
Zhu, Zhenzhong
;
Chen, Haipeng
;
Sun, Sijie
- In:
Journal of hospitality marketing & management
33
(
2024
)
2
,
pp. 145-168
Persistent link: https://www.econbiz.de/10014511796
Saved in:
4
From screen to service : how corporate social responsibility messages on social media shape hotel consumer advocacy
Ahmad, Naveed
;
Ahmad, Aqeel
;
Lewandowska, Anna
;
Han, Heesup
- In:
Journal of hospitality marketing & management
33
(
2024
)
3
,
pp. 384-413
Persistent link: https://www.econbiz.de/10014511811
Saved in:
5
Effects of service providers' self-disclosure on booking platforms on consumers' trust, hesitation, and booking intentions : moderating role of social media influencers
Akhtar, Nadeem
;
Siddiqi, Umar Iqbal
- In:
Journal of hospitality marketing & management
33
(
2024
)
4
,
pp. 470-498
Persistent link: https://www.econbiz.de/10014511821
Saved in:
6
Effect of online review comment recency on information processing : interaction between overall and recently posted individual ratings
Shin, Seunghun
;
Xiang, Zheng
- In:
Journal of hospitality marketing & management
33
(
2024
)
5
,
pp. 602-625
Persistent link: https://www.econbiz.de/10014564202
Saved in:
7
Narrative or non-narrative? : the effects of short video content structure on mental simulation and resort brand attitude
Wang, Xin
;
Lai, Ivan K. W.
;
Lu, Yan
;
Liu, Xinyu
- In:
Journal of hospitality marketing & management
32
(
2023
)
5
,
pp. 593-614
Persistent link: https://www.econbiz.de/10014319780
Saved in:
8
Key dimensions of memorable gastronomic experience : application of q-methodology
Rašan, Dora
;
Laškarin Ažić, Marina
- In:
Journal of hospitality marketing & management
32
(
2023
)
5
,
pp. 615-630
Persistent link: https://www.econbiz.de/10014319781
Saved in:
9
Do green practices and green image promote consumers' participation in social network sites (SNS)?
Cho, Byung-Kwan
;
Park, Jeong-Yeol
;
Lee, Yong-Ki
- In:
Journal of hospitality marketing & management
32
(
2023
)
5
,
pp. 631-648
Persistent link: https://www.econbiz.de/10014319783
Saved in:
10
Effect of situational factors (control, convenience, time pressure, and order complexity) on customers' self-service technology choices
Kim, Minjung
;
Kim, Yejin
;
Lee, Gyumin
- In:
Journal of hospitality marketing & management
32
(
2023
)
5
,
pp. 649-669
Persistent link: https://www.econbiz.de/10014319786
Saved in:
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