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~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Journal of management information systems : JMIS"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~person:"Cenfetelli, Ronald T."
~person:"Zhang, Jie Jennifer"
~subject:"Beziehungsmarketing"
~subject:"Decision under uncertainty"
~subject:"Internet"
~subject:"Online retailing"
~subject:"Online-Handel"
~subject:"Social Web"
~subject:"convergent recommendations"
~subject:"fit uncertainty"
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Beziehungsmarketing
Decision under uncertainty
Internet
Online retailing
Online-Handel
Social Web
convergent recommendations
fit uncertainty
Viral marketing
4
Virales Marketing
4
Consumer behaviour
3
Konsumentenverhalten
3
E-commerce
2
Electronic Commerce
2
Internet marketing
2
Online-Marketing
2
Personalisierung
2
Personalization
2
Social web
2
online recommenders
2
recommendation sources
2
social media
2
Advertising effects
1
Decision
1
Distribution channel
1
Entscheidung
1
Entscheidung unter Unsicherheit
1
Online product uncertainty
1
Risiko
1
Risk
1
Vertriebsweg
1
Web traffic
1
Werbewirkung
1
clickstream data
1
consumer buzz
1
description uncertainty
1
digital advertising
1
e-commerce
1
firm value
1
marketing attribution
1
online referral channels
1
online reviews
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Cenfetelli, Ronald T.
Zhang, Jie Jennifer
Gopinath, Shyam
4
Schweidel, David A.
3
Bapna, Ravi
2
Benbasat, Izak
2
Benlian, Alexander
2
Chintagunta, Pradeep K.
2
Duan, Wenjing
2
Eelen, Jiska
2
Eigenraam, Anniek W.
2
Feng, Jie
2
Fossen, Beth L.
2
Godes, David
2
Gottschalk, Sabrina Alexandra
2
Hosanagar, Kartik
2
Lambrecht, Anja
2
Liu, Yong
2
Mafael, Alexander
2
Ofek, Elie
2
Papatla, Purushottam
2
Proserpio, Davide
2
Tan, Yong
2
Tucker, Catherine
2
Venkataraman, Sriram
2
Verlegh, Peeter
2
Viswanathan, Siva
2
Wang, Xin
2
Willemsen, Lotte M.
2
Xu, Jingjun
2
Aa, Eva P. van der
1
Agarwal, Ritu
1
Ajorlou, Amir
1
Albuquerque, Paulo
1
Aleti, Torgeir
1
Ameri, Mina
1
Anderson, Ashton
1
Aral, Sinan
1
Averbeck, Joshua M.
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of management information systems : JMIS
Management science : journal of the Institute for Operations Research and the Management Sciences
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
International journal of electronic marketing and retailing : IJEMR
1
Management information systems : mis quarterly
1
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ECONIS (ZBW)
4
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1
The comparative performance of online referral channels in e-commerce
Duan, Wenjing
;
Zhang, Jie Jennifer
- In:
Journal of management information systems : JMIS
38
(
2021
)
3
,
pp. 828-854
Persistent link: https://www.econbiz.de/10012804178
Saved in:
2
The relative effect of the convergence of product recommendations from various online sources
Xu, Jingjun
;
Benbasat, Izak
;
Cenfetelli, Ronald T.
- In:
Journal of management information systems : JMIS
37
(
2020
)
3
,
pp. 788-819
Persistent link: https://www.econbiz.de/10012414496
Saved in:
3
A two-stage model of generating product advice : proposing and testing the complementarity principle
Xu, Jingjun
;
Benbasat, Izak
;
Cenfetelli, Ronald T.
- In:
Journal of management information systems : JMIS
34
(
2017
)
3
,
pp. 826-862
Persistent link: https://www.econbiz.de/10011803141
Saved in:
4
How do consumer buzz and traffic in social media marketing predict the value of the firm?
Luo, Xueming
;
Zhang, Jie Jennifer
- In:
Journal of management information systems : JMIS
30
(
2013/14
)
2
,
pp. 213-238
Persistent link: https://www.econbiz.de/10010243627
Saved in:
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