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~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~language:"eng"
~subject:"Beschaffung"
~subject:"Data mining"
~subject:"Electronic Commerce"
~subject:"Social Web"
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Beschaffung
Data mining
Electronic Commerce
Social Web
Online retailing
52
Online-Handel
52
Consumer behaviour
44
Konsumentenverhalten
44
Internet marketing
24
Online-Marketing
24
E-commerce
18
Beziehungsmarketing
11
Relationship marketing
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Viral marketing
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Virales Marketing
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Customer satisfaction
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Vertriebsweg
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Datenschutz
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Bibliometrics
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Brand management
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Data Mining
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Currim, Imran S.
2
Iacobucci, Dawn
2
Labrecque, Lauren I.
2
Mintz, Ofer
2
Riquelme, Isabel P.
2
Román, Sergio
2
Anderl, Eva M.
1
Cebollada, Javier
1
Chiu, Hung-Chang
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Choudhary, Vidyanand
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Chu, Yanlai
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Cuestas, Pedro J.
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Damangir, Sina
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Dens, Nathalie
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Dewan, Sanjeev
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Du, Rex Yuxing
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Eisend, Martin
1
Esche, Jonas vor dem
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Gensler, Sonja
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Hamilton, Mitchell
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Hille, Patrick
1
Ho, Edward
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Hofacker, Charles F.
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Hsieh, Yi-Ching
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Hu, Ye
1
Ilic, Alexander
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Jeliazkov, Ivan
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Jeon, Seongmin
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Jiang, Zhiying
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Jiménez, Fernando R.
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Kalro, Arti D.
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Kaltcheva, Velitchka D.
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Kim, Yeolib
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Lee, Monle
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of retailing and consumer services
194
Journal of business research : JBR
106
Electronic commerce research
105
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
70
Information systems research : ISR
66
Journal of internet commerce
58
European journal of operational research : EJOR
54
International journal of business information systems : IJBIS
53
International journal of production economics
51
Journal of management information systems : JMIS
51
Management science : journal of the Institute for Operations Research and the Management Sciences
50
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
49
International journal of electronic marketing and retailing : IJEMR
47
Transportation research / E : an international journal
43
International journal of electronic commerce : IJEC
40
Electronic commerce research and applications
38
International journal of hospitality management
36
Electronic markets : EM ; the international journal of electronic commerce and business media
35
International journal of production research
35
International journal of e-business research : an official publication of the Information Resources Management Association
34
Journal of electronic commerce research : JECR
34
Journal of retailing
34
Technological forecasting & social change : an international journal
34
International journal of internet marketing and advertising : IJIMA
32
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
31
Manufacturing & service operations management : M & SOM
31
Journal of organizational computing and electronic commerce
30
Information systems and e-business management : ISeB
29
Electronic markets : the international journal on networked business
28
The international review of retail, distribution and consumer research
27
International journal of procurement management
26
Asia Pacific journal of marketing and logistics
25
International journal of retail & distribution management
25
Cogent business & management
23
International journal of retail and distribution management
23
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
22
International journal of consumer studies
21
European research studies
19
International journal of electronic business
19
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ECONIS (ZBW)
24
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1
Seize the day : how online retailers should respond to positive reviews
Wu, Jintao
;
Wu, Tong
;
Schlegelmilch, Bodo B.
- In:
Journal of interactive marketing : a quarterly …
52
(
2020
),
pp. 52-60
Persistent link: https://www.econbiz.de/10012432763
Saved in:
2
The dark side of good reputation and loyalty in online retailing : when trust leads to retaliation through price unfairness
Riquelme, Isabel P.
;
Román, Sergio
;
Cuestas, Pedro J.
; …
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 35-52
Persistent link: https://www.econbiz.de/10012060911
Saved in:
3
Online category pricing at a multichannel crocery retailer
Cebollada, Javier
;
Chu, Yanlai
;
Jiang, Zhiying
- In:
Journal of interactive marketing : a quarterly …
46
(
2019
),
pp. 52-69
Persistent link: https://www.econbiz.de/10012107041
Saved in:
4
Enhancing the helpfulness of online consumer reviews : the role of latent (content) factors
Srivastava, Vartika
;
Kalro, Arti D.
- In:
Journal of interactive marketing : a quarterly …
48
(
2019
),
pp. 33-50
Persistent link: https://www.econbiz.de/10012129483
Saved in:
5
Digital sensory marketing : integrating new technologies into multisensory online experience
Petit, Olivia
;
Velasco, Carlos
;
Spence, Charles
- In:
Journal of interactive marketing : a quarterly …
45
(
2019
),
pp. 42-61
Persistent link: https://www.econbiz.de/10011998010
Saved in:
6
Do colors change realities in online shopping?
Hsieh, Yi-Ching
;
Chiu, Hung-Chang
;
Tang, Yun-Chia
;
Lee, …
- In:
Journal of interactive marketing : a quarterly …
41
(
2018
),
pp. 14-27
Persistent link: https://www.econbiz.de/10011844926
Saved in:
7
Uncovering patterns of product co-consideration : a case study of online vehicle price quote request data
Damangir, Sina
;
Du, Rex Yuxing
;
Hu, Ye
- In:
Journal of interactive marketing : a quarterly …
42
(
2018
),
pp. 1-17
Persistent link: https://www.econbiz.de/10011873118
Saved in:
8
The showrooming phenomenon : it's more than just about price
Gensler, Sonja
;
Neslin, Scott A.
;
Verhoef, Peter C.
- In:
Journal of interactive marketing : a quarterly …
38
(
2017
),
pp. 29-43
Persistent link: https://www.econbiz.de/10011695169
Saved in:
9
A meta-analysis of online trust relationships in e-commerce
Kim, Yeolib
;
Peterson, Robert A.
- In:
Journal of interactive marketing : a quarterly …
38
(
2017
),
pp. 44-54
Persistent link: https://www.econbiz.de/10011695178
Saved in:
10
Basket composition and choice among direct channels : a latent state model of shopping costs
Kalyanam, Kirthi
;
Lenk, Peter J.
;
Rhee, Eddie
- In:
Journal of interactive marketing : a quarterly …
39
(
2017
),
pp. 69-88
Persistent link: https://www.econbiz.de/10011743777
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