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~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~subject:"Beschaffung"
~subject:"Data mining"
~subject:"Electronic Commerce"
~subject:"Social Web"
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Beschaffung
Data mining
Electronic Commerce
Social Web
Online retailing
52
Online-Handel
52
Consumer behaviour
44
Konsumentenverhalten
44
Internet marketing
24
Online-Marketing
24
E-commerce
18
Beziehungsmarketing
11
Relationship marketing
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Viral marketing
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Virales Marketing
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Currim, Imran S.
2
Iacobucci, Dawn
2
Labrecque, Lauren I.
2
Mintz, Ofer
2
Riquelme, Isabel P.
2
Román, Sergio
2
Anderl, Eva M.
1
Cebollada, Javier
1
Chiu, Hung-Chang
1
Choudhary, Vidyanand
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Chu, Yanlai
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Cleveland, Mark
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Cuestas, Pedro J.
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Damangir, Sina
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Eisend, Martin
1
Esche, Jonas vor dem
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Gensler, Sonja
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Hamilton, Mitchell
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Hille, Patrick
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Ho, Edward
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Hofacker, Charles F.
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Hsieh, Yi-Ching
1
Hu, Ye
1
Ilic, Alexander
1
Jeliazkov, Ivan
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Jeon, Seongmin
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Jiang, Zhiying
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Jiménez, Fernando R.
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Kalro, Arti D.
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Kaltcheva, Velitchka D.
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Kalyanam, Kirthi
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Kim, Yeolib
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Kowatsch, Tobias
1
Lee, Monle
1
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of retailing and consumer services
194
Electronic commerce research
105
Journal of business research : JBR
103
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
70
Information systems research : ISR
64
Journal of internet commerce
56
International journal of business information systems : IJBIS
53
Management science : journal of the Institute for Operations Research and the Management Sciences
50
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
49
International journal of production economics
48
International journal of electronic marketing and retailing : IJEMR
47
Journal of management information systems : JMIS
47
SpringerLink / Bücher
46
European journal of operational research : EJOR
45
Transportation research / E : an international journal
43
International journal of electronic commerce : IJEC
40
Electronic commerce research and applications
38
International journal of hospitality management
36
Electronic markets : EM ; the international journal of electronic commerce and business media
35
International journal of production research
35
International journal of e-business research : an official publication of the Information Resources Management Association
34
Journal of electronic commerce research : JECR
34
Journal of retailing
34
Technological forecasting & social change : an international journal
34
International journal of internet marketing and advertising : IJIMA
32
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
31
Manufacturing & service operations management : M & SOM
30
Information systems and e-business management : ISeB
29
Journal of organizational computing and electronic commerce
29
Electronic markets : the international journal on networked business
28
International journal of procurement management
26
Asia Pacific journal of marketing and logistics
25
International journal of retail & distribution management
25
Springer eBook Collection
24
The international review of retail, distribution and consumer research
24
International journal of retail and distribution management
23
Cogent business & management
22
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
22
International journal of consumer studies
20
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ECONIS (ZBW)
24
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1
Seize the day : how online retailers should respond to positive reviews
Wu, Jintao
;
Wu, Tong
;
Schlegelmilch, Bodo B.
- In:
Journal of interactive marketing : a quarterly …
52
(
2020
),
pp. 52-60
Persistent link: https://www.econbiz.de/10012432763
Saved in:
2
Digital sensory marketing : integrating new technologies into multisensory online experience
Petit, Olivia
;
Velasco, Carlos
;
Spence, Charles
- In:
Journal of interactive marketing : a quarterly …
45
(
2019
),
pp. 42-61
Persistent link: https://www.econbiz.de/10011998010
Saved in:
3
The dark side of good reputation and loyalty in online retailing : when trust leads to retaliation through price unfairness
Riquelme, Isabel P.
;
Román, Sergio
;
Cuestas, Pedro J.
; …
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 35-52
Persistent link: https://www.econbiz.de/10012060911
Saved in:
4
Enhancing the helpfulness of online consumer reviews : the role of latent (content) factors
Srivastava, Vartika
;
Kalro, Arti D.
- In:
Journal of interactive marketing : a quarterly …
48
(
2019
),
pp. 33-50
Persistent link: https://www.econbiz.de/10012129483
Saved in:
5
Online category pricing at a multichannel crocery retailer
Cebollada, Javier
;
Chu, Yanlai
;
Jiang, Zhiying
- In:
Journal of interactive marketing : a quarterly …
46
(
2019
),
pp. 52-69
Persistent link: https://www.econbiz.de/10012107041
Saved in:
6
Uncovering patterns of product co-consideration : a case study of online vehicle price quote request data
Damangir, Sina
;
Du, Rex Yuxing
;
Hu, Ye
- In:
Journal of interactive marketing : a quarterly …
42
(
2018
),
pp. 1-17
Persistent link: https://www.econbiz.de/10011873118
Saved in:
7
Do colors change realities in online shopping?
Hsieh, Yi-Ching
;
Chiu, Hung-Chang
;
Tang, Yun-Chia
;
Lee, …
- In:
Journal of interactive marketing : a quarterly …
41
(
2018
),
pp. 14-27
Persistent link: https://www.econbiz.de/10011844926
Saved in:
8
Basket composition and choice among direct channels : a latent state model of shopping costs
Kalyanam, Kirthi
;
Lenk, Peter J.
;
Rhee, Eddie
- In:
Journal of interactive marketing : a quarterly …
39
(
2017
),
pp. 69-88
Persistent link: https://www.econbiz.de/10011743777
Saved in:
9
Evaluation set size and purchase : evidence from a product search engine
Choudhary, Vidyanand
;
Currim, Imran S.
;
Dewan, Sanjeev
; …
- In:
Journal of interactive marketing : a quarterly …
37
(
2017
),
pp. 16-31
Persistent link: https://www.econbiz.de/10011658339
Saved in:
10
The showrooming phenomenon : it's more than just about price
Gensler, Sonja
;
Neslin, Scott A.
;
Verhoef, Peter C.
- In:
Journal of interactive marketing : a quarterly …
38
(
2017
),
pp. 29-43
Persistent link: https://www.econbiz.de/10011695169
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