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~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
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Making-the-product-happen : a driver of crowdfunding participation
Zvilichovsky, David
;
Danziger, Shai
;
Steinhart, Yael
- In:
Journal of interactive marketing : a quarterly …
41
(
2018
),
pp. 81-93
Persistent link: https://www.econbiz.de/10011844954
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