//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Journal of promotion management : innovations in planning and applied research"
~subject:"Markenimage"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Fashion"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Markenimage
Fashion
14
Mode
14
Consumer behaviour
10
Konsumentenverhalten
10
Brand management
6
Markenführung
6
Luxury goods
5
Luxusgüter
5
fashion
4
Brand image
3
Social Web
3
Social web
3
Advertising effects
2
Australia
2
Australien
2
Bekleidungsindustrie
2
Beziehungsmarketing
2
Clothing industry
2
Internet marketing
2
Nachhaltigkeit
2
Online-Marketing
2
Relationship marketing
2
Social status
2
Sozialer Status
2
Sustainability
2
Werbewirkung
2
(un)veiling
1
Advertising
1
Bibliometrics
1
Bibliometrie
1
Brand
1
Brand extension
1
Brand loyalty
1
Canada
1
China
1
Comparison
1
Conformity
1
Consumer attitudes
1
Consumer behavior
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
3
Language
All
English
3
Author
All
Amjad, Fiza
1
Aslam, Madiha
1
Baig, Sajjad Ahmad
1
Cheong, Edith
1
Gillani, Syed Hussain Mustafa
1
Kiran, Faiqa
1
Lodhi, Suleman Aziz
1
Phau, Ian
1
Sabbir, Rizwan
1
Usman, Muhammad
1
Zubair, Ahsan
1
more ...
less ...
Published in...
All
Journal of international consumer marketing
Journal of promotion management : innovations in planning and applied research
Journal of fashion marketing and management
22
Journal of business research : JBR
13
Journal of global fashion marketing : JGfM
9
Journal of retailing and consumer services
9
Cogent business & management
5
Psychology & marketing
5
The journal of brand management : an international journal
5
International journal of business and globalisation : IJBG
4
The journal of product & brand management
4
Asia Pacific journal of marketing and logistics
3
International journal of consumer studies
3
Journal of Islamic marketing
3
Gadjah Mada international journal of business
2
International journal of advertising : the review of marketing communications
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of promotion management : JPM
2
Management : journal of contemporary management issues
2
Market : review for marketing theory and practice
2
Marketing : ZFP ; journal of research and management
2
Qualitative market research : an international journal
2
Sport marketing quarterly : preferred journal of the Sport Marketing Association
2
The IUP journal of marketing management : IJMM
2
The journal of consumer marketing
2
Young consumers : insight and ideas for responsible marketers
2
Asia-Pacific journal of business administration
1
Asian Academy of Management journal : AAMJ
1
Athens journal of business & economics : AJBE
1
Australasian marketing journal
1
Competitiveness review : CR
1
Corporate governance : international journal of business in society
1
Economics & finance notes
1
European journal of marketing : EJM
1
European research on management and business economics
1
Future Business Journal
1
Global business review
1
International business and economics research journal
1
International journal of applied management science : IJAMS
1
International journal of business and economics
1
International journal of business excellence
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Consumers' journey toward brand loyalty using social media brand community engagement : a case of
fashion
brands
Kiran, Faiqa
;
Lodhi, Suleman Aziz
;
Sabbir, Rizwan
; …
- In:
Journal of promotion management : innovations in …
30
(
2024
)
1
,
pp. 129-156
Persistent link: https://www.econbiz.de/10014447588
Saved in:
2
Impact of internal brand management on brand performance : an empirical investigation of
fashion
brand
Aslam, Madiha
;
Gillani, Syed Hussain Mustafa
;
Usman, …
- In:
Journal of promotion management : innovations in …
29
(
2023
)
3
,
pp. 405-426
Persistent link: https://www.econbiz.de/10013550364
Saved in:
3
How young adult consumers evaluate diffusion brands : effects of brand loyalty and status consumption
Phau, Ian
;
Cheong, Edith
- In:
Journal of international consumer marketing
21
(
2009
)
2
,
pp. 109-123
Persistent link: https://www.econbiz.de/10003890723
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->