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~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Journal of the Academy of Marketing Science"
~subject:"Einzelhandel"
~type_genre:"Article in journal"
~type_genre:"Article"
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Search: subject_exact:"Consumer Behaviour"
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Einzelhandel
Consumer behaviour
585
Konsumentenverhalten
585
Brand image
108
Markenimage
108
Brand management
105
Markenführung
105
Beziehungsmarketing
95
Relationship marketing
95
USA
56
United States
56
Brand
55
Markenartikel
55
Cultural identity
51
Kulturelle Identität
51
Online retailing
50
Online-Handel
50
Designation of origin
47
Herkunftsbezeichnung
47
Social Web
45
Social web
45
China
44
Internet marketing
40
Online-Marketing
40
Customer satisfaction
38
Kundenzufriedenheit
38
Advertising effects
35
National culture
35
Nationalkultur
35
Werbewirkung
35
Viral marketing
33
Virales Marketing
33
Retail trade
32
Comparison
29
Dienstleistungsqualität
29
Service quality
29
Vergleich
29
Luxury goods
28
Luxusgüter
28
India
26
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32
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32
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English
32
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Biswas, Dipayan
2
Grewal, Dhruv
2
Noble, Stephanie M.
2
Albrecht, Carmen-Maria
1
Aldousari, Abdullah A.
1
Arora, Raj
1
Bagga, Charan K.
1
Baker, Julie
1
Barbro, Patrick A.
1
Beitelspacher, Lauren Skinner
1
Bendle, Neil T.
1
Bolton, Ruth N.
1
Boyle, Peter J.
1
Brannon, Daniel C.
1
Brocato, E. Deanne
1
Burton, Scot
1
Cho, Siwon
1
Cook, Laurel Aynne
1
Duhachek, Adam
1
Esmark, Carol L.
1
Ezell, Hazel F.
1
Goyal, Tanuj
1
Griffith, Denni Arli
1
Gupta, Anoop Kumar
1
Gupta, Sumeet
1
Gustafsson, Anders
1
Hattula, Stefan
1
Heiens, Richard A.
1
Henkel, Laura
1
Hensen, Niek
1
Howlett, Elizabeth
1
Hu, Haiyan
1
Hughes, Douglas E.
1
Jasper, Cynthia R.
1
Jong, Ad de
1
Keeling, Debbie I.
1
Kelting, Katie
1
Khare, Anshuman
1
Khare, Arpita
1
Kim, Hee-woong
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Journal of international consumer marketing
Journal of the Academy of Marketing Science
Journal of retailing and consumer services
466
Journal of retailing
128
Journal of business research : JBR
119
International journal of retail & distribution management
117
The international review of retail, distribution and consumer research
110
International journal of retail and distribution management
64
International journal of electronic marketing and retailing : IJEMR
33
Psychology & marketing
32
European journal of operational research : EJOR
30
Management science : journal of the Institute for Operations Research and the Management Sciences
29
European journal of marketing : EJM
27
International journal of consumer studies
22
Journal of marketing
21
Marketing intelligence & planning
21
The journal of services marketing
21
International journal of production economics
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
18
The journal of consumer marketing
18
Asia Pacific journal of marketing and logistics
17
Marketing : ZFP ; journal of research and management
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
European retail research
16
International journal of Indian culture and business management
16
Journal of strategic marketing
16
Cogent business & management
15
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
15
Production and operations management : an international journal of the Production and Operations Management Society
15
International journal of production research
14
Journal of fashion marketing and management
14
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Manufacturing & service operations management : M & SOM
13
Technological forecasting & social change : an international journal
13
The service industries journal
13
Journal of marketing management : JMM ; journal of the Academy of Marketing
12
The journal of product & brand management
12
Australasian marketing journal
11
History of retailing and consumption
11
Journal of internet commerce
11
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ECONIS (ZBW)
32
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1
Once they've been there, they like to share : capitalizing on ephemerality and need for uniqueness to drive word of mouth for brands with pop-up stores
Henkel, Laura
;
Toporowski, Waldemar
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
6
,
pp. 1284-1304
Persistent link: https://www.econbiz.de/10014446663
Saved in:
2
The impact of store brands on intangible aspects of consumer welfare
Boyle, Peter J.
;
Kim, Juyoung
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 151-165
Persistent link: https://www.econbiz.de/10014515020
Saved in:
3
Advertising, incentives, and the upsell : how advertising differentially moderates customer- vs. retailer-directed price incentives' impact on consumers’ preferences for premium pr...
Miller, Chadwick J.
;
Brannon, Daniel C.
;
Salas, Jim
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
6
,
pp. 1043-1064
Persistent link: https://www.econbiz.de/10012659685
Saved in:
4
Separating customer heterogeneity, points pressure and rewarded behavior to assess a retail loyalty program
Nastasoiu, Alina
;
Bendle, Neil T.
;
Bagga, Charan K.
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
6
,
pp. 1132-1150
Persistent link: https://www.econbiz.de/10012659705
Saved in:
5
Designing satisfying service encounters : website versus store touchpoints
Bolton, Ruth N.
;
Gustafsson, Anders
;
Tarasi, Crina O.
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
1
,
pp. 85-107
Persistent link: https://www.econbiz.de/10012819742
Saved in:
6
Consumer perceptions of service convenience in hedonic and utilitarian retail settings in China
Wong, Amy
- In:
Journal of international consumer marketing
33
(
2021
)
4
,
pp. 452-470
Persistent link: https://www.econbiz.de/10012607778
Saved in:
7
Do country and culture influence online reviews? : an analysis of a multinational retailer's country-specific sites
Barbro, Patrick A.
;
Mudambi, Susan M.
;
Schuff, David
- In:
Journal of international consumer marketing
32
(
2020
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10012200795
Saved in:
8
Sounds like a healthy retail atmospheric strategy : effects of ambient music and background noise on food sales
Biswas, Dipayan
;
Lund, Kaisa
;
Szocs, Courtney
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 37-55
Persistent link: https://www.econbiz.de/10011996684
Saved in:
9
Online relationship marketing
Steinhoff, Lena
;
Griffith, Denni Arli
;
Weaven, Scott
; …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
3
,
pp. 369-393
Persistent link: https://www.econbiz.de/10012107007
Saved in:
10
Driving growth of Mwallets in emerging markets : a retailer's perspective
Kumar, V.
;
Nim, Nandini
;
Sharma, Amalesh
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
4
,
pp. 747-769
Persistent link: https://www.econbiz.de/10012107310
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