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~isPartOf:"Journal of international consumer marketing"
~isPartOf:"The journal of product & brand management"
~person:"Al Shebil, Saleh"
~subject:"Brand"
~type_genre:"Article in journal"
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Al Shebil, Saleh
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Journal of international consumer marketing
The journal of product & brand management
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Cognitive and emotional processing of brand logo changes
Peterson, Mark
;
Al Shebil, Saleh
;
Bishop, Melissa
- In:
The journal of product & brand management
24
(
2015
)
7
,
pp. 745-757
Persistent link: https://www.econbiz.de/10011416937
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