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~isPartOf:"Journal of macromarketing : examining the interactions among markets, marketing, and society"
~subject:"Advertising"
~subject:"Comparison"
~subject:"Frauen"
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Journal of macromarketing : examining the interactions among markets, marketing, and society
International journal of advertising : the quarterly review of marketing communications
8
Journal of current issues and research in advertising : JCIRA
7
Journal of marketing communications
6
Journal of international consumer marketing
5
European journal of marketing : EJM
4
History of retailing and consumption
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Services marketing quarterly
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International journal of advertising : the review of marketing communications
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Journal of advertising research
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Journal of business research : JBR
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Australasian marketing journal
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Contemporary economic policy : a journal of Western Economic Association International
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Dresdner Beiträge zur Betriebswirtschaftslehre
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International marketing review
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of business & economics research
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Journal of business ethics : JOBE
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Journal of global marketing
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Journal of hospitality marketing & management
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Journal of media business studies
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Journal of promotion management : JPM
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Journal of promotion management : innovations in planning and applied research
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Management science : journal of the Institute for Operations Research and the Management Sciences
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NBER Working Paper
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NBER working paper series
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The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
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The journal of services marketing
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5th Workshop on the Economics of Information and Network Industries : August 30 - 31, 2002
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A Century of Marketing
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American economic journal
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American economic journal : a journal of the American Economic Association
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Business and Economic Research : BER
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Challenges in an age of dis-engagement
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Commission of Inquiry into the Marketing of Beef and Veal. Research report
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Corporate communications : an international journal
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DICE discussion paper
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Department of Management, Università Ca' Foscari Venezia Working Paper
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Advertising and pseudo-culture : an analysis of the changing portrayal of women in print advertisements
Yazdanparast, Atefeh
;
Naderi, Iman
;
Spears, Nancy
; …
- In:
Journal of macromarketing : examining the interactions …
38
(
2018
)
2
,
pp. 185-205
Persistent link: https://www.econbiz.de/10011883838
Saved in:
2
Marketing social class and ideology in post-World-War-Two American print advertising
Paulson, Erika L.
;
O'Guinn, Thomas C.
- In:
Journal of macromarketing : examining the interactions …
38
(
2018
)
1
,
pp. 7-28
Persistent link: https://www.econbiz.de/10011922743
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