//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing"
~isPartOf:"Journal of service research : JSR"
~isPartOf:"The journal of business & industrial marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Customer relationship management"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
433
Relationship marketing
433
Lieferantenmanagement
138
Supplier relationship management
138
Consumer behaviour
129
Konsumentenverhalten
129
Customer satisfaction
99
Kundenzufriedenheit
99
B-to-B-Marketing
97
Business-to-business marketing
97
Dienstleistungsqualität
75
Service quality
75
Salespeople
44
Verkaufspersonal
44
Marketing management
41
Marketingmanagement
41
Customer integration
40
Customer value
40
Kundenwert
40
Kundenintegration
39
Dienstleistungssektor
30
Service industry
30
Social Web
30
Social web
30
USA
29
United States
29
Brand management
28
Markenführung
28
Betriebliche Wertschöpfung
26
Confidence
26
Customer service
26
Innovation
26
Kundenservice
26
Value creation
26
Vertrauen
26
E-commerce
25
Electronic Commerce
25
Firm performance
25
Unternehmenserfolg
24
Selling
19
more ...
less ...
Online availability
All
Undetermined
183
Free
8
Type of publication
All
Article
427
Book / Working Paper
7
Type of publication (narrower categories)
All
Article in journal
433
Aufsatz in Zeitschrift
433
Case study
9
Fallstudie
9
Collection of articles of several authors
6
Sammelwerk
6
Conference proceedings
2
Konferenzschrift
2
Aufsatzsammlung
1
Mehrbändiges Werk
1
Multi-volume publication
1
more ...
less ...
Language
All
English
434
Author
All
Kumar, V.
10
Palmatier, Robert W.
9
Wieseke, Jan
8
Homburg, Christian
7
Ruyter, Ko de
6
Verhoef, Peter C.
6
Eggert, Andreas
5
Eisingerich, Andreas B
5
Haws, Kelly L.
5
Svensson, Göran
5
Auh, Seigyoung
4
Beatty, Sharon E.
4
Bolton, Ruth N.
4
Brodie, Roderick J.
4
Doorn, Jenny van
4
Evanschitzky, Heiner
4
Fang, Eric
4
Grewal, Rajdeep
4
Lemon, Katherine N.
4
Reinartz, Werner J.
4
Sesé, F. Javier
4
Wangenheim, Florian von
4
Alavi, Sascha
3
Dong, Beibei
3
Edvardsson, Bo
3
Falk, Tomas
3
Ferraro, Rosellina
3
Fornell, Claes
3
Garnefeld, Ina
3
Grewal, Dhruv
3
Habel, Johannes
3
Haumann, Till
3
Hollebeek, Linda D.
3
Houston, Mark B.
3
Hoyer, Wayne D.
3
Huang, Ming-Hui
3
Kowalkowski, Christian
3
Libai, Barak
3
Lilien, Gary L.
3
Neslin, Scott A.
3
more ...
less ...
Institution
All
International Conference on Relationship Marketing <9, 2009, Berlin>
2
Published in...
All
Journal of marketing
Journal of service research : JSR
The journal of business & industrial marketing
Journal of business research : JBR
647
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
SpringerLink / Bücher
312
International journal of hospitality management
280
The journal of services marketing
225
The service industries journal
187
Journal of strategic marketing
171
Journal of the Academy of Marketing Science
171
International journal of electronic customer relationship management : IJECRM
140
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of hospitality marketing & management
116
The journal of product & brand management
111
Gabler Edition Wissenschaft
110
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Cogent business & management
103
Journal of retailing
103
Psychology & marketing
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
94
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Springer eBook Collection / Business and Economics
79
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
76
The international review of retail, distribution and consumer research
73
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
more ...
less ...
Source
All
ECONIS (ZBW)
434
Showing
1
-
10
of
434
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Artificial intelligence in
customer
relationship
management
: literature review and future research directions
Ledro, Cristina
;
Nosella, Anna
;
Vinelli, Andrea
- In:
The journal of business & industrial marketing
37
(
2022
)
13
,
pp. 48-63
Persistent link: https://www.econbiz.de/10013538912
Saved in:
2
Supporting value co-creation through interaction during the pre-purchase customer journey : empirical evidence from B2B HR services
Lassila, Elina
;
Heikka, Eija-Liisa
;
Nätti, Satu
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 63-73
Persistent link: https://www.econbiz.de/10014472654
Saved in:
3
Exploring the role of relationship management and relationship quality in B2B : empirical insights and future research directions
Lasrado, Flevy
;
Thaichon, Park
;
Nyadzayo, Munyaradzi
- In:
The journal of business & industrial marketing
38
(
2023
)
5
,
pp. 1055-1086
Persistent link: https://www.econbiz.de/10014276729
Saved in:
4
Mastering customer lock-in by servitization innovation strategies of asset specificity
Chiu, Wen-Hong
;
Dai, Zong-Jie
;
Chi, Hui-Ru
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 239-263
Persistent link: https://www.econbiz.de/10014472689
Saved in:
5
Complaint de-escalation strategies on social media
Herhausen, Dennis
;
Grewal, Lauren
;
Cummings, Krista Hill
; …
- In:
Journal of marketing
87
(
2023
)
2
,
pp. 210-231
Persistent link: https://www.econbiz.de/10014245084
Saved in:
6
Finding goldilocks influencers : how follower count drives social media engagement
Wies, Simone
;
Bleier, Alexander
;
Edeling, Alexander
- In:
Journal of marketing
87
(
2023
)
3
,
pp. 383-405
Persistent link: https://www.econbiz.de/10014245099
Saved in:
7
A meta-analysis of the effects of brands' owned social media on social media engagement and sales
Liadeli, Georgia
;
Sotgiu, Francesca
;
Verlegh, Peeter
- In:
Journal of marketing
87
(
2023
)
3
,
pp. 406-427
Persistent link: https://www.econbiz.de/10014245120
Saved in:
8
Customer reference marketing in internationalizing SMEs : a service perspective
Tolstoy, Daniel
;
Melén Hånell, Sara
;
Özbek, Nurgül
- In:
The journal of business & industrial marketing
37
(
2022
)
13
,
pp. 94-105
Persistent link: https://www.econbiz.de/10013538916
Saved in:
9
B2C multi- to single-channel : the effect of removing a consumer channel preference on consumer retailer and channel choice
Ngoh, Cheryl-lyn
;
Mellema, Hillary N.
- In:
The journal of business & industrial marketing
39
(
2024
)
1
,
pp. 53-65
Persistent link: https://www.econbiz.de/10014472710
Saved in:
10
Role of community trust in driving brand loyalty in large online B2B communities
Sethi, Amit Rakesh
;
Dash, Satyabhusan
;
Mishra, Abhishek
; …
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 256-272
Persistent link: https://www.econbiz.de/10014473031
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->