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~isPartOf:"Journal of marketing"
~person:"Lee, Jongkuk"
~subject:"Innovation diffusion"
~subject:"New product development"
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Search: subject_exact:"Produktentwicklung"
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Innovation diffusion
New product development
Inter-firm cooperation
2
Produktentwicklung
2
Unternehmenskooperation
2
1990-2006
1
Betriebsgröße
1
Börsenkurs
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Capital income
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Contract
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Firm size
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Kapitaleinkommen
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Pharmaceutical industry
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Strategische Allianz
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Transaction costs
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Transaktionskosten
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USA
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United States
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Vertrag
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abnormal stock returns
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codevelopment timing
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downstream partner
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transaction costs
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Lee, Jongkuk
Basuroy, Suman
2
Chandrasekaran, Deepa
2
Dahl, Darren W.
2
Griffith, David A.
2
Homburg, Christian
2
Schreier, Martin
2
Slotegraaf, Rebecca J.
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Ahearne, Michael
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Allen, B. J.
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Atuahene-Gima, Kwaku
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Baccarella, Christian V.
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Barone, Michael J.
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Bell, Simon J.
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Burroughs, James E.
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Calantone, Roger J.
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Camacho, Nuno
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Cao, Zixia
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Chang, Woojung
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Chatterjee, Subimal
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Chattopadhyay, Amitava
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Dean, Tereza
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Eisingerich, Andreas B
1
Ernst, Holger
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Fang, Eric
1
Feng, Hui
1
Franke, Nikolaus
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Fu, Frank Q.
1
Fuchs, Christoph
1
Gorn, Gerald J.
1
Haenlein, Michael
1
Harz, Nathalie
1
Heath, Timothy B.
1
Heide, Jan B.
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Journal of marketing
Journal of marketing research : JMR
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ECONIS (ZBW)
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The timing of codevelopment alliances in new product development processes : returns for upstream and downstream partners
Fang, Eric
;
Lee, Jongkuk
;
Yang, Zhi
- In:
Journal of marketing
79
(
2015
)
1
,
pp. 64-82
Persistent link: https://www.econbiz.de/10010502723
Saved in:
2
The alignment of contract terms for knowledge-creating and knowledge-appropriating relationship portfolios
Lee, Jongkuk
- In:
Journal of marketing
75
(
2011
)
4
,
pp. 110-127
Persistent link: https://www.econbiz.de/10009270903
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