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~isPartOf:"Journal of marketing"
~subject:"Bilanzielle Bewertung"
~subject:"Einzelhandel"
~subject:"Success factor"
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Bilanzielle Bewertung
Einzelhandel
Success factor
Handelsmarke
9
Store brand
9
Consumer behaviour
6
Konsumentenverhalten
6
Brand management
4
Markenführung
4
Brand
3
Markenartikel
3
Retail trade
3
private label
3
Beziehungsmarketing
2
Brand image
2
Business cycle
2
Distribution channel
2
Food retailing
2
Food trade
2
Konjunktur
2
Lebensmitteleinzelhandel
2
Lebensmittelhandel
2
Lieferantenmanagement
2
Markenimage
2
Relationship marketing
2
Supplier relationship management
2
Vertriebsweg
2
private labels
2
retailing
2
Category Management
1
Category management
1
Consumer goods
1
Consumer goods marketing
1
Eco-label
1
Konsumgüter
1
Konsumgütermarketing
1
Language
1
Linguistics
1
Linguistik
1
Market entry
1
Marketing management
1
Marketingmanagement
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3
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Alan, Yasin
1
Cramer, Johannes
1
Dekimpe, Marnik G.
1
Dotson, Jeffrey P.
1
Geyskens, Inge
1
Hoyer, Wayne D.
1
Koschate-Fischer, Nicole
1
Kurtuluş, Mümin
1
Ter Braak, Anne
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Journal of marketing
Journal of retailing and consumer services
38
The international review of retail, distribution and consumer research
15
International journal of retail & distribution management
14
Journal of retailing
13
European journal of operational research : EJOR
10
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
9
Journal of business research : JBR
8
SpringerLink / Bücher
8
International journal of production economics
6
Springer Proceedings in Business and Economics
6
Transportation research / E : an international journal
6
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
4
European review of agricultural economics : ERAE
4
Handelsforschung
4
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
4
Review of industrial organization : RIO
4
The journal of product & brand management
4
Applied economics letters
3
Cogent business & management
3
European journal of marketing : EJM
3
Gabler Edition Wissenschaft
3
International journal of electronic marketing and retailing : IJEMR
3
International journal of retail and distribution management
3
Journal of agricultural & food industrial organization
3
Journal of food products marketing
3
Omega : the international journal of management science
3
The journal of consumer marketing
3
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
2
Advances in marketing, customer relationship management , and e-services (AMCRMES) book series
2
Annales Universitatis Mariae Curie-Skłodowska / H
2
Australasian marketing journal
2
Bochumer Beiträge zur Unternehmensführung und Unternehmensforschung
2
Branding competence
2
Decision sciences : DS
2
Discussion papers / CEPR
2
European retail research
2
Improving marketing strategies for private label products
2
International journal of Indian culture and business management
2
International journal of economic research
2
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ECONIS (ZBW)
3
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1
On the competitive and collaborative implications of category captainship
Alan, Yasin
;
Dotson, Jeffrey P.
;
Kurtuluş, Mümin
- In:
Journal of marketing
81
(
2017
)
4
,
pp. 127-143
Persistent link: https://www.econbiz.de/10011734908
Saved in:
2
Moderating effects of the relationship between private label share and store loyalty
Koschate-Fischer, Nicole
;
Cramer, Johannes
;
Hoyer, Wayne D.
- In:
Journal of marketing
78
(
2014
)
2
,
pp. 69-82
Persistent link: https://www.econbiz.de/10010345571
Saved in:
3
Retailer private-label margins : the role of supplier and quality-tier differentiation
Ter Braak, Anne
;
Dekimpe, Marnik G.
;
Geyskens, Inge
- In:
Journal of marketing
77
(
2013
)
4
,
pp. 86-103
Persistent link: https://www.econbiz.de/10009782068
Saved in:
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