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~isPartOf:"Journal of marketing communications"
~isPartOf:"Journal of retailing and consumer services"
~person:"Louis, Didier"
~subject:"Brand management"
~subject:"Loyalty"
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Journal of marketing communications
Journal of retailing and consumer services
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Packaging-free products : a lever of proximity and loyalty between consumers and grocery stores
Louis, Didier
;
Lombart, Cindy
;
Durif, Fabien
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-17
Persistent link: https://www.econbiz.de/10012502729
Saved in:
2
Impacts of product, store and retailer perceptions on consumers' relationship to terroir store brand
Lacœuilhe, Jérôme
;
Louis, Didier
;
Lombart, Cindy
- In:
Journal of retailing and consumer services
39
(
2017
),
pp. 43-53
Persistent link: https://www.econbiz.de/10011747713
Saved in:
3
Sources of retailer personality : private brand perceptions
Lombart, Cindy
;
Louis, Didier
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 117-125
Persistent link: https://www.econbiz.de/10011434111
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