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~isPartOf:"Journal of marketing management : JMM ; journal of the Academy of Marketing"
~isPartOf:"The journal of product & brand management"
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Search: subject:"Fashion"
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Fashion
21
Mode
20
Consumer behaviour
14
Konsumentenverhalten
14
Brand management
11
Markenführung
11
Fashion marketing
6
Textile distribution
6
Textilhandel
6
Bekleidungsindustrie
5
Brand
5
Clothing industry
5
Markenartikel
5
Brand image
4
Internet marketing
4
Luxury goods
4
Luxusgüter
4
Markenimage
4
Marketing management
4
Marketingmanagement
4
Online-Marketing
4
Sustainability
4
Einzelhandel
3
Gender
3
Geschlecht
3
Retail trade
3
Social Web
3
Social media
3
Social web
3
fashion
3
Advertising effects
2
Beziehungsmarketing
2
Brand luxury
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Customer value
2
Gesellschaft
2
Kreislaufwirtschaft
2
Kundenwert
2
Luxury branding
2
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Article
22
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English
22
Author
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Bhaduri, Gargi
2
Assima, Chantal
1
Atik, Deniz
1
Audrezet, Alice
1
Baier, Daniel
1
Bendoni, Wendy K.
1
Calvo Dopico, Domingo
1
Calvo Porral, Cristina
1
Carrillat, François A.
1
Cho, Jung Rim
1
Cooper, Tony
1
Czarnecka, Barbara
1
De Vita, Jennifer
1
Dobele, Angela R.
1
Ertekin, Zeynep Ozdamar
1
Flower, Isabel
1
Gamliel, Eyal
1
Gilboa, Shaked
1
Ha-Brookshire, Jung E.
1
Herbert, Maud
1
Herstein, Ram
1
Hughes, Mine Üçok
1
Ivens, Stefan
1
Jung, Sojin
1
Kim, Sanghee
1
Lebcir, Mohamed
1
Lecki, Natascha Katharina
1
Lee, Jung Eun
1
Mao, Wen
1
Murray, Jeff B.
1
O'Rourke, Anne-Maree
1
Parguel, Béatrice
1
Pehlivan, Ekin
1
Pemberton, Kelly
1
Plourde, Catherine
1
Pontes, Nicolas
1
Rese, Alexandra
1
Ritch, Elaine L.
1
Robert, Isabelle
1
Rosa-Salas, Marcel
1
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Journal of marketing management : JMM ; journal of the Academy of Marketing
The journal of product & brand management
Journal of fashion marketing and management
240
Journal of retailing and consumer services
90
Journal of business research : JBR
71
Journal of global fashion marketing : JGfM
58
International journal of retail & distribution management
45
International journal of consumer studies
36
International journal of production economics
34
The international review of retail, distribution and consumer research
30
SpringerLink / Bücher
25
Cogent business & management
23
Asia Pacific journal of marketing and logistics
18
Business history
17
Young consumers : insight and ideas for responsible marketers
17
International journal of business and globalisation : IJBG
15
International journal of retail and distribution management
15
International journal of production research
14
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
14
Springer eBook Collection
14
Transportation research / E : an international journal
14
International Journal of Production Economics
13
Psychology & marketing
13
The journal of brand management : an international journal
13
Springer Series in Fashion Business
12
Cogent Business & Management
11
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
11
Qualitative market research : an international journal
11
Technological forecasting & social change : an international journal
11
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
10
Fashion marketing
10
Journal of Islamic marketing
10
Journal of consumer research : JCR ; an interdisciplinary bimonthly
10
Springer eBook Collection / Business and Management
10
Sustainability in fashion : a cradle to upcycle approach
10
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
10
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
9
Journal of international consumer marketing
9
Analytical modeling research in fashion business
8
Business strategy and the environment
8
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ECONIS (ZBW)
22
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1
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22
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1
Unpacking nontarget majority consumers' responses to modest
fashion
: how market controversy perpetuates marketplace exclusion
Audrezet, Alice
;
Parguel, Béatrice
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
13/14
,
pp. 1302-1330
Persistent link: https://www.econbiz.de/10014427187
Saved in:
2
Use it or lose it? : exploring the grey area of dormant possessions and the role of rituals in value dynamics of household objects
Assima, Chantal
;
Herbert, Maud
;
Robert, Isabelle
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
13/14
,
pp. 1220-1254
Persistent link: https://www.econbiz.de/10014427199
Saved in:
3
Pricing in online
fashion
retailing : implications for research and practice
Wood, Steve
;
Watson, Iain
;
Teller, Christoph
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
11/12
,
pp. 1219-1242
Persistent link: https://www.econbiz.de/10012623870
Saved in:
4
Benefit appeals and perceived corporate hypocrisy : implications for the CSR performance of fast
fashion
brands
Wei, Xiaoyong
;
Jung, Sojin
- In:
The journal of product & brand management
31
(
2022
)
2
,
pp. 206-217
Persistent link: https://www.econbiz.de/10013164309
Saved in:
5
The impact of social media evolution on practitioner-stakeholder relationships in brand management
Cooper, Tony
;
Stavros, Constantino
;
Dobele, Angela R.
- In:
The journal of product & brand management
32
(
2023
)
8
,
pp. 1173-1190
Persistent link: https://www.econbiz.de/10014485559
Saved in:
6
An expansion of the brand and message framing effects on smart health-care clothing
Woo, Hongjoo
;
Kim, Sanghee
- In:
The journal of product & brand management
31
(
2022
)
4
,
pp. 622-636
Persistent link: https://www.econbiz.de/10013393666
Saved in:
7
A critical technocultural discourse analysis of Muslim
fashion
bloggers in France : charting "restorative technoscapes"
Pemberton, Kelly
;
Takhar, Jennifer
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
5/6
,
pp. 387-416
Persistent link: https://www.econbiz.de/10012515273
Saved in:
8
The need for services and technologies in physical fast
fashion
stores : Generation Y's opinion
Rese, Alexandra
;
Schlee, Tobias
;
Baier, Daniel
- In:
Journal of marketing management : JMM ; journal of the …
35
(
2019
)
15/16
,
pp. 1437-1459
Persistent link: https://www.econbiz.de/10012178637
Saved in:
9
The effects of a Disney masstige brand collaboration on perceptions of brand luxury : vertical versus horizontal product line extension strategies
Lee, Jung Eun
;
Cho, Jung Rim
- In:
The journal of product & brand management
32
(
2023
)
1
,
pp. 138-156
Persistent link: https://www.econbiz.de/10013552943
Saved in:
10
Effects of social media brand-related content on
fashion
products buying behaviour : a moderated mediation model
Schivinski, Bruno
;
Pontes, Nicolas
;
Czarnecka, Barbara
; …
- In:
The journal of product & brand management
31
(
2022
)
7
,
pp. 1047-1062
Persistent link: https://www.econbiz.de/10013429018
Saved in:
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