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~isPartOf:"Journal of marketing management : MM"
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Journal of marketing management : MM
Journal of retailing
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Customer Relationship Management : neue CRM-Best-Practice-Fallstudien und -Konzepte zu Prozessen, Organisation, Mitarbeiterführung und Technologie
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How retailers' recommendation and return policies alter product evaluations
Kim, Junyong
;
Wansink, Brian
- In:
Journal of retailing
88
(
2012
)
4
,
pp. 528-541
Persistent link: https://www.econbiz.de/10009707072
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