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~isPartOf:"Journal of marketing management : MM"
~person:"Baron, Steve"
~subject:"Consumer behaviour"
~subject:"Customer value"
~subject:"Kundenzufriedenheit"
~subject:"Marketing management"
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How customer "learn" to work for retailers
Cassidy, Kim
;
Baron, Steve
;
Lu, Xiaoming
- In:
Journal of marketing management : MM
31
(
2015
)
17/18
,
pp. 1747-1772
Persistent link: https://www.econbiz.de/10011406190
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