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~isPartOf:"Journal of marketing management : MM"
~person:"Orth, Ulrich R."
~person:"Simms, Chris"
~subject:"International marketing"
~subject:"Konsumentenverhalten"
~subject:"new product development"
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International marketing
Konsumentenverhalten
new product development
Ageing
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Consumer behaviour
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Journal of marketing management : MM
Journal of international marketing
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Vorträge zur Hochschultagung 2009 der Agrar- und Ernährungswissenschaftlichen Fakultät der Christian-Albrechts-Universität zu Kiel
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Exploring the impact of packaging interactions on quality of life among older consumers
Ford, Nicholas
;
Trott, Paul
;
Simms, Chris
- In:
Journal of marketing management : MM
32
(
2016
)
3/4
,
pp. 275-312
Persistent link: https://www.econbiz.de/10011545626
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